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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand
Super 8 logoDBelow Average
Super 8
Lodging
Remove
BW Premier Collection and BW Signature Collection logoBAbove Average
BW Premier Collection and BW Signature Collection
Lodging
Remove
Vitals
Investment range
$285K – $7.1M
$443K – $6.9M
Liquid capital
$104K – $180K
$357K – $545K
Franchise fee
$25K
$29K
Royalty rate
5.5%
5.0%
Ad fund rate
3.0%
N/A
Performance
Avg gross sales
N/A
N/A
Median gross sales
N/A
N/A
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
DBelow Average
BAbove Average
Risk score
72 / 100
57 / 100
SBA charge-off rate
9.4%
N/A
SBA loans on record
744
2
Scale
Total units
1,344
67
Net change (latest yr)
N/A
N/A
Turnover rate
4.5%
13.4%
Contract
Initial term (years)
20
15
Renewal term (years)
N/A
15
Initial training (hrs)
67
N/A
Contacts
Franchisee phones
98
75

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