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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand	FBottom Quintile Radisson RED Lodging Remove	ATop Quintile Aloft Hotels Lodging Remove	CAverage Undergraduate by Hilton Lodging Remove
Vitals
Investment range	$7.1M – $41.8M	$13.3M – $36.2M	$10.6M – $36.6M
Liquid capital	$1.5M – $2.0M	$240K – $525K	$400K – $1.0M
Franchise fee	$75K	$75K	$100K
Royalty rate	5.0%	5.5%	5.0%
Ad fund rate	2.0%	1.0%	4.0%
Performance
Avg gross sales	N/A	N/A	N/A
Median gross sales	N/A	N/A	N/A
Avg owner earnings Metric varies by brand. Check type below	N/A	N/A	N/A
Earnings metric	Not classified	Not classified	Not classified
Risk
Rating	FBottom Quintile	ATop Quintile	CAverage
Risk score	100 / 100	38 / 100	65 / 100
SBA charge-off rate	N/A	0.0%	N/A
SBA loans on record	7	3	N/A
Scale
Total units	2	166	0
Net change (latest yr)	N/A	N/A	N/A
Turnover rate	50.0%	0.6%	N/A
Contract
Initial term (years)	20	20	22
Renewal term (years)	N/A	N/A	N/A
Initial training (hrs)	48	154	106
Contacts
Franchisee phones	14	75	15