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3 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand	CAverage ERA Real Estate Real Estate Remove	FBottom Quintile REALTY EXECUTIVES Real Estate Remove	BAbove Average Better Homes and Gardens Real Estate Real Estate Remove
Vitals
Investment range	$33K – $447K	$53K – $431K	$34K – $457K
Liquid capital	$15K – $100K	$10K – $60K	$15K – $60K
Franchise fee	$25K	$35K	$25K
Royalty rate	6.0%	N/A	5.0%
Ad fund rate	1.5%	N/A	1.5%
Performance
Avg gross sales	N/A	N/A	N/A
Median gross sales	N/A	N/A	N/A
Avg owner earnings Metric varies by brand. Check type below	N/A	N/A	N/A
Earnings metric	Not classified	Not classified	Not classified
Risk
Rating	CAverage	FBottom Quintile	BAbove Average
Risk score	68 / 100	100 / 100	57 / 100
SBA charge-off rate	27.3%	0.0%	N/A
SBA loans on record	11	5	15
Scale
Total units	464	258	362
Net change (latest yr)	N/A	N/A	N/A
Turnover rate	5.4%	14.7%	11.3%
Contract
Initial term (years)	10	10	10
Renewal term (years)	N/A	5	N/A
Initial training (hrs)	25	11	12
Contacts
Franchisee phones	109	270	100