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FranchiseVerdict

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2 brands side-by-side

Compare up to 4 brands side by side

indicates the clear winner per row. Ties and missing data are not highlighted.

Brand
Crave Cookies logoDBelow Average
Crave Cookies
Quick-Service Restaurants
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Papa Murphy's logoATop Quintile
Papa Murphy's
Quick-Service Restaurants
Remove
Vitals
Investment range
$328K – $705K
$367K – $670K
Liquid capital
$15K – $30K
$10K – $50K
Franchise fee
$40K
$25K
Royalty rate
6.0%
5.0%
Ad fund rate
2.0%
2.0%
Performance
Avg gross sales
$935K
$681K
Median gross sales
N/A
$613K
Avg owner earnings
Metric varies by brand. Check type below
N/A
N/A
Earnings metric
Not classified
Not classified
Risk
Rating
DBelow Average
ATop Quintile
Risk score
75 / 100
35 / 100
SBA charge-off rate
50.0%
9.3%
SBA loans on record
13
119
Scale
Total units
37
1,127
Net change (latest yr)
N/A
N/A
Turnover rate
13.5%
4.0%
Contract
Initial term (years)
10
10
Renewal term (years)
5
5
Initial training (hrs)
73
340
Contacts
Franchisee phones
38
97

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