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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  AStrongest tierAnother Broken Egg Cafe Full-Service Restaurants Remove | MS BAbove averageMoe's Sw Grill Full-Service Restaurants Remove |
|---|---|---|
| Vitals | ||
Investment range | $793K – $1.8M | $644K – $2.0M |
Liquid capital | $25K – $50K | $25K – $53K |
Franchise fee | $40K | $36K |
Royalty rate | 5.0% | 5.0% |
Ad fund rate | 1.8% | 3.0% |
| Performance | ||
Avg gross sales | $1.7M | $1.2MOutlet subset |
Median gross sales | $1.7M | $1.1MOutlet subset |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A |
Earnings metric | Not classified | Not classified |
| Risk | ||
Rating | AStrongest tier | BAbove average |
Verdict score | 85 / 100 | 58 / 100 |
SBA charge-off rate | 0.0% | 11.9% |
SBA loans on record | 17 | 136 |
| Scale | ||
Total units | 105 | 568 |
Net change (latest yr) | N/A | N/A |
Turnover rate | 0.0% | 7.6% |
| Contract | ||
Initial term (years) | 10 | 20 |
Renewal term (years) | 10 | 20 |
Initial training (hrs) | 341 | 50 |
| Contacts | ||
Franchisee phones | 56 | 0 |
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