The Big Biscuit vs the COUNTER CUSTOM BURGERS
Franchise Comparison 2026
Both The Big Biscuit and the COUNTER CUSTOM BURGERS are full-service restaurants franchises. The Big Biscuit requires an investment of $1.1M – $1.7M while the COUNTER CUSTOM BURGERS requires $711K – $2.0M. In terms of revenue, the COUNTER CUSTOM BURGERS reports higher average unit revenue at $2.7M. FranchiseVerdict rates The Big Biscuit B (Above Average) and the COUNTER CUSTOM BURGERS F (Bottom Quintile).
| Metric | The Big Biscuit | the COUNTER CUSTOM BURGERS |
|---|---|---|
| Verdict Grade | BAbove AverageAbove Average | FBottom QuintileBottom Quintile |
| Investment Range | $1.1M – $1.7M | $711K – $2.0M |
| Franchise Fee | $40K | $35K |
| Royalty Rate | 5.0% | 6.0% |
| Average Revenue (Item 19) | $1.6M | $2.7M |
| SBA Charge-Off Rate | N/A | Limited data |
| Total Units | 28 | 11 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2019 | 2006 |
| FDD Year | 2025 | 2025 |
Investment Range
$1.1M – $1.7M
$711K – $2.0M
Franchise Fee
$40K
$35K
Royalty Rate
5.0%
6.0%
Average Revenue (Item 19)
$1.6M
$2.7M
SBA Charge-Off Rate
N/A
Limited data
Total Units
28
11
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2019
2006
FDD Year
2025
2025