Which is the better franchise, Motel 6 or BW Premier Collection and BW Signature Collection?

FranchiseVerdict grades Motel 6 A and BW Premier Collection and BW Signature Collection B, from FDD Items 5–7, 19–21 and SBA loan performance. See the full side-by-side above.

Motel 6 vs BW Premier Collection and BW Signature Collection

Q: Is Motel 6 or BW Premier Collection and BW Signature Collection cheaper to open?

Motel 6 costs $195,259–$8,239,350 and BW Premier Collection and BW Signature Collection costs $442,540–$6,890,025 to open (FDD Item 7). Motel 6 has the lower entry cost.

Franchise Comparison 2026

Both Motel 6 and BW Premier Collection and BW Signature Collection are lodging franchises. Motel 6 requires an investment of $195K – $8.2M while BW Premier Collection and BW Signature Collection requires $443K – $6.9M. Motel 6 has SBA lending data on file with a 4.6% charge-off rate. FranchiseVerdict rates Motel 6 A (Strongest tier) and BW Premier Collection and BW Signature Collection B (Above average).

Metric	Motel 6	BW Premier Collection and BW Signature Collection
Verdict Grade	AStrongest tierStrongest tier	BAbove averageAbove average
Investment Range	$195K – $8.2M	$443K – $6.9M
Franchise Fee	$25K	$25K
Royalty Rate	5.0%	5.0%
Average Revenue (Item 19)	N/A	N/A
SBA Charge-Off Rate	4.6% (615 loans)	N/A
Total Units	1,195	67
Unit Growth (YoY)	N/A	N/A
Year Began Franchising	2005	2020
FDD Year	2026	2026