Miracle-ear vs WILD BIRDS UNLIMITED
Franchise Comparison 2026
Both Miracle-ear and WILD BIRDS UNLIMITED are retail franchises. Miracle-ear requires an investment of $120K – $403K while WILD BIRDS UNLIMITED requires $227K – $379K. In terms of revenue, WILD BIRDS UNLIMITED reports higher average unit revenue at $858K. On SBA loan performance, Miracle-ear has a lower charge-off rate (0.0%) compared to WILD BIRDS UNLIMITED (4.0%). FranchiseVerdict rates Miracle-ear A (Strongest tier) and WILD BIRDS UNLIMITED A (Strongest tier).
| Metric | Miracle-ear | WILD BIRDS UNLIMITED |
|---|---|---|
| Verdict Grade | AStrongest tierStrongest tier | AStrongest tierStrongest tier |
| Investment Range | $120K – $403K | $227K – $379K |
| Franchise Fee | $30K | $40K |
| Royalty Rate | Flat monthly fee ($104.15/month per FT or PT location; $41.21/month per service location) plus per-unit fees ($48.80 per Miracle-Ear hearing aid, $30.15 per AudioTone Pro) - not a percentage of gross sales. | 4.0% |
| Average Revenue (Item 19) | $428KOutlet subset | $858K |
| SBA Charge-Off Rate | 0.0% (10 loans) | 4.0% (161 loans) |
| Total Units | 1,595 | 341 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 1984 | 1983 |
| FDD Year | N/A | 2025 |
Investment Range
$120K – $403K
$227K – $379K
Franchise Fee
$30K
$40K
Royalty Rate
Flat monthly fee ($104.15/month per FT or PT location; $41.21/month per service location) plus per-unit fees ($48.80 per Miracle-Ear hearing aid, $30.15 per AudioTone Pro) - not a percentage of gross sales.
4.0%
Average Revenue (Item 19)
$428KOutlet subset
$858K
SBA Charge-Off Rate
0.0% (10 loans)
4.0% (161 loans)
Total Units
1,595
341
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
1984
1983
FDD Year
N/A
2025