MidnighTreats vs Dirt Juicery
Franchise Comparison 2026
Both MidnighTreats and Dirt Juicery are quick-service restaurants franchises. MidnighTreats requires an investment of $133K – $296K while Dirt Juicery requires $162K – $270K. MidnighTreats discloses average revenue of $485K; Dirt Juicery does not report Item 19 data. FranchiseVerdict rates MidnighTreats A (Top Quintile) and Dirt Juicery B (Above Average).
| Metric | MidnighTreats | Dirt Juicery |
|---|---|---|
| Verdict Grade | ATop QuintileTop Quintile | BAbove AverageAbove Average |
| Investment Range | $133K – $296K | $162K – $270K |
| Franchise Fee | $30K | $30K |
| Royalty Rate | 7.0% | 6.0% |
| Average Revenue (Item 19) | $485K | N/A |
| SBA Charge-Off Rate | N/A | N/A |
| Total Units | 4 | 2 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2024 | 2025 |
| FDD Year | 2026 | 2025 |
Investment Range
$133K – $296K
$162K – $270K
Franchise Fee
$30K
$30K
Royalty Rate
7.0%
6.0%
Average Revenue (Item 19)
$485K
N/A
SBA Charge-Off Rate
N/A
N/A
Total Units
4
2
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2024
2025
FDD Year
2026
2025