How Much Does a River Pools® Franchise Cost?
Data from the 2022 Franchise Disclosure Document
Investment Summary
Total Investment
$114K – $288K
Franchise Fee
$50K
Royalty
12.0%
Ad Fund
2.0%
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for River Pools® is $50K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a River Pools® franchise requires a total investment of $114K – $288K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $25K to $75K.
Ongoing Costs
Beyond the initial investment, River Pools® franchisees pay ongoing fees. The royalty fee is 12.0% of gross sales (Per unit (swimming pool shell)). The advertising or brand fund contribution is 2.0% of gross sales. There is also a technology fee of $500.
Net Worth & Liquid Capital Requirements
River Pools® requires working capital of $25K – $75K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
River Pools® does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.
How Do Banks View River Pools®?
SBA Loans Issued
1
Default Rate
N/A
The SBA (Small Business Administration) tracks loan performance for franchise brands. River Pools® has 1 SBA-backed loans on record. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.
Next Steps
Talk to current River Pools® franchise owners
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