How Much Does a Re/Max Franchise Cost?
Data from the 2025 Franchise Disclosure Document
Investment Summary
Total Investment
$45K – $266K
Franchise Fee
$35K
Royalty
1.0%
Ad Fund
$128
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for Re/Max is $35K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a Re/Max franchise requires a total investment of $45K – $266K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $10K to $50K.
Ongoing Costs
Beyond the initial investment, Re/Max franchisees pay ongoing fees. The royalty fee is 1.0% of gross sales (Gross Commissions). The ad fund contribution is: $128. There is also a technology fee of $15.
Net Worth & Liquid Capital Requirements
Re/Max requires working capital of $10K – $50K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
Re/Max does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.
How Do Banks View Re/Max?
SBA Loans Issued
100
Default Rate
6.4%
The SBA (Small Business Administration) tracks loan performance for franchise brands. Re/Max has 100 SBA-backed loans on record. The default rate is 6.4%, which is below the franchise industry average, indicating relatively lower lending risk. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.
Next Steps
Talk to current Re/Max franchise owners
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