How Much Does a Ramada Franchise Cost?

Initial Franchise Fee

The initial franchise fee for Ramada is $35K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.

Total Investment Range

Opening a Ramada franchise requires a total investment of $238K – $24.6M. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.

Working capital alone ranges from $126K to $1.6M.

Ongoing Costs

Beyond the initial investment, Ramada franchisees pay ongoing fees. The royalty fee is 5.0% of gross sales (Gross Room Revenues). The advertising or brand fund contribution is 3.5% of gross sales. There is also a technology fee of $13K.

Net Worth & Liquid Capital Requirements

Ramada requires working capital of $126K – $1.6M to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.