How Much Does a Owl Be There Franchise Cost?
Data from the 2025 Franchise Disclosure Document
Investment Summary
Total Investment
$113K – $137K
Franchise Fee
$60K
Royalty
The greater of 6.5% to 10% of Gross Sales per the Royalty Fee calculation schedule or a minimum Royalty Fee per month
Ad Fund
$250
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for Owl Be There is $60K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a Owl Be There franchise requires a total investment of $113K – $137K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $22K to $38K.
Ongoing Costs
Beyond the initial investment, Owl Be There franchisees pay ongoing fees. The royalty structure is: The greater of 6.5% to 10% of Gross Sales per the Royalty Fee calculation schedule or a minimum Royalty Fee per month. The ad fund contribution is: $250. There is also a technology fee of $800.
Net Worth & Liquid Capital Requirements
Owl Be There requires working capital of $22K – $38K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
According to Owl Be There's Item 19 financial performance representation:
Median gross sales: $127K
This figure comes from Item 19 of the FDD. Gross sales are not the same as take-home profit. After deducting royalties, ad fund fees, rent, labor, and COGS, net income is typically a fraction of gross revenue.
Next Steps
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