How Much Does a Merry Maids Franchise Cost?
Data from the 2025 Franchise Disclosure Document
Investment Summary
Total Investment
$127K – $170K
Franchise Fee
$55K
Royalty
7.0%
Ad Fund
1.3%
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for Merry Maids is $55K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a Merry Maids franchise requires a total investment of $127K – $170K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $38K to $43K.
Ongoing Costs
Beyond the initial investment, Merry Maids franchisees pay ongoing fees. The royalty fee is 7.0% of gross sales (Percentage of Gross Sales). The advertising or brand fund contribution is 1.3% of gross sales. There is also a technology fee of $499.
Net Worth & Liquid Capital Requirements
Merry Maids requires working capital of $38K – $43K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
According to Merry Maids's Item 19 financial performance representation:
Median gross sales: $427K
This figure comes from Item 19 of the FDD. Gross sales are not the same as take-home profit. After deducting royalties, ad fund fees, rent, labor, and COGS, net income is typically a fraction of gross revenue.
How Do Banks View Merry Maids?
SBA Loans Issued
115
Default Rate
5.0%
The SBA (Small Business Administration) tracks loan performance for franchise brands. Merry Maids has 115 SBA-backed loans on record. The default rate is 5.0%, which is below the franchise industry average, indicating relatively lower lending risk. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.
Next Steps
Talk to current Merry Maids franchise owners
Get verified franchisee phone numbers for due diligence
See full Merry Maids research
Risk analysis, unit growth, contract terms, and more
Compare Merry Maids to similar franchises
Side-by-side investment, revenue, and risk comparison