How Much Does a GameTruck Franchise Cost?

Initial Franchise Fee

The initial franchise fee for GameTruck is $50K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.

Total Investment Range

Opening a GameTruck franchise requires a total investment of $164K – $312K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.

Working capital alone ranges from $20K to $20K.

Ongoing Costs

Beyond the initial investment, GameTruck franchisees pay ongoing fees. The royalty structure is: The greater of 7% of Gross Sales or $600 per month. The advertising or brand fund contribution is 1.0% of gross sales. There is also a technology fee of $200.

Net Worth & Liquid Capital Requirements

GameTruck requires working capital of $20K – $20K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.