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FranchiseVerdict

How Much Does a ERA Real Estate Franchise Cost?

Data from the 2024 Franchise Disclosure Document

Investment Summary

Total Investment

$33K – $447K

Franchise Fee

$25K

Royalty

6.0%

Ad Fund

1.5%

Cost Breakdown

Initial Franchise Fee

The initial franchise fee for ERA Real Estate is $25K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.

Total Investment Range

Opening a ERA Real Estate franchise requires a total investment of $33K – $447K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.

Working capital alone ranges from $15K to $100K.

Ongoing Costs

Beyond the initial investment, ERA Real Estate franchisees pay ongoing fees. The royalty fee is 6.0% of gross sales (Gross Revenue). The advertising or brand fund contribution is 1.5% of gross sales.

Net Worth & Liquid Capital Requirements

ERA Real Estate requires working capital of $15K – $100K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.

What Can You Earn?

ERA Real Estate does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.

How Do Banks View ERA Real Estate?

SBA Loans Issued

11

Default Rate

27.3%

The SBA (Small Business Administration) tracks loan performance for franchise brands. ERA Real Estate has 11 SBA-backed loans on record. The default rate is 27.3%, which is near the franchise industry average. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.

Next Steps

Talk to current ERA Real Estate franchise owners

Get verified franchisee phone numbers for due diligence

See full ERA Real Estate research

Risk analysis, unit growth, contract terms, and more

Compare ERA Real Estate to similar franchises

Side-by-side investment, revenue, and risk comparison