How Much Does a Bobby’s Burgers by Bobby Flay Franchise Cost?
Data from the 2025 Franchise Disclosure Document
Investment Summary
Total Investment
$559K – $3.2M
Franchise Fee
$40K
Royalty
6.0%
Ad Fund
3.0%
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for Bobby’s Burgers by Bobby Flay is $40K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a Bobby’s Burgers by Bobby Flay franchise requires a total investment of $559K – $3.2M. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $45K to $100K.
Ongoing Costs
Beyond the initial investment, Bobby’s Burgers by Bobby Flay franchisees pay ongoing fees. The royalty fee is 6.0% of gross sales (Net Sales). The advertising or brand fund contribution is 3.0% of gross sales. There is also a technology fee of $4K.
Net Worth & Liquid Capital Requirements
Bobby’s Burgers by Bobby Flay requires working capital of $45K – $100K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
Bobby’s Burgers by Bobby Flay does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.
Next Steps
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