How Much Does a Assist-2-Sell Franchise Cost?
Data from the 2024 Franchise Disclosure Document
Investment Summary
Total Investment
$17K – $74K
Franchise Fee
$3K
Royalty
5.0%
Ad Fund
1.5%
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for Assist-2-Sell is $3K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a Assist-2-Sell franchise requires a total investment of $17K – $74K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $3K to $5K.
Ongoing Costs
Beyond the initial investment, Assist-2-Sell franchisees pay ongoing fees. The royalty fee is 5.0% of gross sales (Gross Revenue). The advertising or brand fund contribution is 1.5% of gross sales. There is also a technology fee of $500.
Net Worth & Liquid Capital Requirements
Assist-2-Sell requires working capital of $3K – $5K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
Assist-2-Sell does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.
How Do Banks View Assist-2-Sell?
SBA Loans Issued
1
Default Rate
0.0%
The SBA (Small Business Administration) tracks loan performance for franchise brands. Assist-2-Sell has 1 SBA-backed loans on record. The default rate is 0.0%, which is below the franchise industry average, indicating relatively lower lending risk. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.
Next Steps
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