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3 brands side-by-side
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indicates the clear winner per row. Ties and missing data are not highlighted.
How winners are chosen
Lower is better for investment, liquid capital, franchise fee, royalty and ad-fund rates, SBA charge-off rate, and owner turnover.
Higher is better for disclosed revenue and owner earnings, verdict score, total units, net unit growth, and franchisee contacts. For the letter grade, A ranks highest.
A row is highlighted only when one brand clearly leads. Ties are never highlighted, and missing data never counts as a win. Some rows (earnings-metric type, loan counts, contract terms) are informational and have no winner.
Focus by buyer type
| Brand |  DBelow averageOath Pizza Quick-Service Restaurants Remove |  DBelow averageNite Creamery Quick-Service Restaurants Remove |  BAbove averageBaskin-Robbins Quick-Service Restaurants Remove |
|---|---|---|---|
| Vitals | |||
Investment range | $380K – $550K | $221K – $713K | $307K – $627K |
Liquid capital | $20K – $60K | $10K – $30K | $0 – $30K |
Franchise fee | $30K | $35K | $6K |
Royalty rate | 5.5% | 6.0% | 5.9% |
Ad fund rate | 2.5% | 2.0% | 5.0% |
| Performance | |||
Avg gross sales | $893K | N/A | $527K |
Median gross sales | $934K | N/A | $503K |
Avg owner earnings Metric varies by brand. Check type below | N/A | N/A | N/A |
Earnings metric | Not classified | Not classified | Not classified |
| Risk | |||
Rating | DBelow average | DBelow average | BAbove average |
Verdict score | 31 / 100 | 35 / 100 | 56 / 100 |
SBA charge-off rate | N/A | N/A | 16.2% |
SBA loans on record | 2 | N/A | 672 |
| Scale | |||
Total units | 30 | 2 | 967 |
Net change (latest yr) | N/A | N/A | N/A |
Turnover rate | 91.3% | 0.0% | 3.6% |
| Contract | |||
Initial term (years) | 10 | 5 | 20 |
Renewal term (years) | 5 | 5 | 10 |
Initial training (hrs) | 45 | 40 | 110 |
| Contacts | |||
Franchisee phones | 6 | 24 | 2,224 |
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