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3 brands side-by-side
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indicates the clear winner per row. Ties and missing data are not highlighted.
| Brand | CRISP & GREEN Full-Service Restaurants Remove | Wet Willie’s Full-Service Restaurants Remove | Pepper Lunch Full-Service Restaurants Remove |
|---|---|---|---|
| Vitals | |||
Investment range | $886K – $1.4M | $717K – $1.6M | $657K – $1.7M |
Liquid capital | $50K – $75K | $25K – $60K | $25K – $50K |
Franchise fee | $65K | $35K | $50K |
Royalty rate | 7.0% | 5.0% | 5.0% |
Ad fund rate | 2.0% | 1.5% | 2.0% |
| Performance | |||
Avg gross sales | $1.5M | $2.8M | $1.6M |
Median gross sales | $1.4M | $1.7M | $1.3M |
Avg owner earnings Metric varies by brand. Check type below | $274K | N/A | N/A |
Earnings metric | P&L Bottom Line | Not classified | Not classified |
| Risk | |||
Rating | ATop Quintile | ATop Quintile | FBottom Quintile |
Risk score | 34 / 100 | 34 / 100 | 90 / 100 |
SBA charge-off rate | 0.0% | N/A | N/A |
SBA loans on record | 5 | N/A | N/A |
| Scale | |||
Total units | 46 | 11 | 5 |
Net change (latest yr) | N/A | N/A | N/A |
Turnover rate | 0.0% | 0.0% | 20.0% |
| Contract | |||
Initial term (years) | 10 | 10 | 10 |
Renewal term (years) | 10 | 5 | 10 |
Initial training (hrs) | 120 | 320 | 208 |
| Contacts | |||
Franchisee phones | 19 | 16 | 15 |
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