Wet Willie’s vs CRISP & GREEN
Franchise Comparison 2026
Both Wet Willie’s and CRISP & GREEN are full-service restaurants franchises. Wet Willie’s requires an investment of $717K – $1.6M while CRISP & GREEN requires $886K – $1.4M. In terms of revenue, Wet Willie’s reports higher average unit revenue at $2.8M. FranchiseVerdict rates Wet Willie’s A (Top Quintile) and CRISP & GREEN A (Top Quintile).
| Metric | Wet Willie’s | CRISP & GREEN |
|---|---|---|
| Verdict Grade | ATop QuintileTop Quintile | ATop QuintileTop Quintile |
| Investment Range | $717K – $1.6M | $886K – $1.4M |
| Franchise Fee | $35K | $65K |
| Royalty Rate | 5.0% | 7.0% |
| Average Revenue (Item 19) | $2.8M | $1.5M |
| SBA Charge-Off Rate | N/A | Limited data |
| Total Units | 11 | 46 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 2006 | 2018 |
| FDD Year | 2023 | 2024 |
Investment Range
$717K – $1.6M
$886K – $1.4M
Franchise Fee
$35K
$65K
Royalty Rate
5.0%
7.0%
Average Revenue (Item 19)
$2.8M
$1.5M
SBA Charge-Off Rate
N/A
Limited data
Total Units
11
46
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2006
2018
FDD Year
2023
2024