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FranchiseVerdict

Unscripted by Hyatt vs ASCEND HOTEL COLLECTION

Franchise Comparison 2026

Both Unscripted by Hyatt and ASCEND HOTEL COLLECTION are lodging franchises. Unscripted by Hyatt requires an investment of $1.9M – $9.6M while ASCEND HOTEL COLLECTION requires $188K – $11.8M. ASCEND HOTEL COLLECTION has SBA lending data on file with a 0.0% charge-off rate. FranchiseVerdict rates Unscripted by Hyatt D (Below Average) and ASCEND HOTEL COLLECTION A (Top Quintile).

Investment Range
$1.9M – $9.6M
$188K – $11.8M
Franchise Fee
$75K
$45K
Royalty Rate
5.0%
5.0%
Average Revenue (Item 19)
N/A
N/A
SBA Charge-Off Rate
N/A
0.0% (32 loans)
Total Units
2
177
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
2025
2008
FDD Year
2026
2024