Hertz vs Thrifty
Franchise Comparison 2026
Both Hertz and Thrifty are automotive franchises. Hertz requires an investment of $879K – $16.2M while Thrifty requires $879K – $16.2M. FranchiseVerdict rates Hertz F (Bottom Quintile) and Thrifty A (Top Quintile).
| Metric | Hertz | Thrifty |
|---|---|---|
| Verdict Grade | FBottom QuintileBottom Quintile | ATop QuintileTop Quintile |
| Investment Range | $879K – $16.2M | $879K – $16.2M |
| Franchise Fee | $25K | $25K |
| Royalty Rate | 7.0% | 6.0% |
| Average Revenue (Item 19) | N/A | N/A |
| SBA Charge-Off Rate | Limited data | N/A |
| Total Units | 2,946 | 302 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 1925 | 1962 |
| FDD Year | 2026 | 2026 |
Investment Range
$879K – $16.2M
$879K – $16.2M
Franchise Fee
$25K
$25K
Royalty Rate
7.0%
6.0%
Average Revenue (Item 19)
N/A
N/A
SBA Charge-Off Rate
Limited data
N/A
Total Units
2,946
302
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
1925
1962
FDD Year
2026
2026