Fairfield by Marriott vs Hampton by Hilton
Franchise Comparison 2026
Both Fairfield by Marriott and Hampton by Hilton are lodging franchises. Fairfield by Marriott requires an investment of $12.3M – $27.2M while Hampton by Hilton requires $17.0M – $24.7M. Hampton by Hilton has SBA lending data on file with a 3.3% charge-off rate. FranchiseVerdict rates Fairfield by Marriott A (Strongest tier) and Hampton by Hilton A (Strongest tier).
| Metric | Fairfield by Marriott | Hampton by Hilton |
|---|---|---|
| Verdict Grade | AStrongest tier | AStrongest tier |
| Investment Range | $12.3M – $27.2M | $17.0M – $24.7M |
| Franchise Fee | $75K | $100K |
| Royalty Rate | 5.5% | 6.0% |
| Average Revenue (Item 19) | N/A | N/AIncl. company outlets |
| SBA Charge-Off Rate | Limited data | 3.3% (195 loans) |
| Total Units | 1,191 | 2,390 |
| Unit Growth (YoY) | +18 units | +21 units |
| Year Began Franchising | 1989 | 2015 |
| FDD Year | 2026 | 2026 |
Investment Range
$12.3M – $27.2M
$17.0M – $24.7M
Franchise Fee
$75K
$100K
Royalty Rate
5.5%
6.0%
Average Revenue (Item 19)
N/A
N/AIncl. company outlets
SBA Charge-Off Rate
Limited data
3.3% (195 loans)
Total Units
1,191
2,390
Unit Growth (YoY)
+18 units
+21 units
Year Began Franchising
1989
2015
FDD Year
2026
2026