How Much Does a We Insure Franchise Cost?
Data from the 2025 Franchise Disclosure Document
Investment Summary
Total Investment
$70K – $138K
Franchise Fee
$50K
Royalty
25.0%
Ad Fund
3.0%
Cost Breakdown
Initial Franchise Fee
The initial franchise fee for We Insure is $50K. This one-time payment covers the right to operate under the brand, access to proprietary systems, and initial training programs.
Total Investment Range
Opening a We Insure franchise requires a total investment of $70K – $138K. This range typically includes real estate or leasehold improvements, equipment and fixtures, initial inventory, signage, insurance, and working capital to sustain operations during the ramp-up period.
Working capital alone ranges from $15K to $53K.
Ongoing Costs
Beyond the initial investment, We Insure franchisees pay ongoing fees. The royalty fee is 25.0% of gross sales (Retained Commissions). The advertising or brand fund contribution is 3.0% of gross sales. There is also a technology fee of $400.
Net Worth & Liquid Capital Requirements
We Insure requires working capital of $15K – $53K to cover initial operating expenses. This is the liquid cash you should have available beyond the franchise fee and buildout costs.
What Can You Earn?
We Insure does not disclose earnings data in Item 19 of its Franchise Disclosure Document. Not all franchisors choose to publish financial performance representations, though this is a data point many prospective franchisees consider important.
How Do Banks View We Insure?
SBA Loans Issued
1
Default Rate
N/A
The SBA (Small Business Administration) tracks loan performance for franchise brands. We Insure has 1 SBA-backed loans on record. A lower default rate generally indicates that lenders view the franchise as a safer investment, though past performance does not guarantee future results.
Next Steps
Talk to current We Insure franchise owners
Get verified franchisee phone numbers for due diligence
See full We Insure research
Risk analysis, unit growth, contract terms, and more
Compare We Insure to similar franchises
Side-by-side investment, revenue, and risk comparison