My Favorite Muffin vs Crumbl Cookies
Franchise Comparison 2026
Both My Favorite Muffin and Crumbl Cookies are quick-service restaurants franchises. My Favorite Muffin requires an investment of $298K – $748K while Crumbl Cookies requires $348K – $692K. In terms of revenue, Crumbl Cookies reports higher average unit revenue at $1.7M. My Favorite Muffin has SBA lending data on file with a 30.8% charge-off rate. FranchiseVerdict rates My Favorite Muffin C (Average) and Crumbl Cookies A (Top Quintile).
| Metric | My Favorite Muffin | Crumbl Cookies |
|---|---|---|
| Verdict Grade | CAverageAverage | ATop QuintileTop Quintile |
| Investment Range | $298K – $748K | $348K – $692K |
| Franchise Fee | $30K | $50K |
| Royalty Rate | 5.0% | 8.0% |
| Average Revenue (Item 19) | $781K | $1.7M |
| SBA Charge-Off Rate | 30.8% (31 loans) | N/A |
| Total Units | 12 | 327 |
| Unit Growth (YoY) | N/A | N/A |
| Year Began Franchising | 1998 | 2018 |
| FDD Year | 2026 | 2022 |
Investment Range
$298K – $748K
$348K – $692K
Franchise Fee
$30K
$50K
Royalty Rate
5.0%
8.0%
Average Revenue (Item 19)
$781K
$1.7M
SBA Charge-Off Rate
30.8% (31 loans)
N/A
Total Units
12
327
Unit Growth (YoY)
N/A
N/A
Year Began Franchising
1998
2018
FDD Year
2026
2022