Kidstrong® Franchise Cost, Revenue & Review 2026
- Investment
- $448K – $600K
- Disclosed sales
- $721K
- gross sales, not profit
- SBA charge-off
- Limited · 31 loans
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
KidStrong is a children's-development franchise offering coached classes that build physical, brain, and character skills for kids. Franchisees run a facility teaching structured classes and managing enrollment and instructors on a membership model.
FranchiseVerdict summary · 2026
A KIDSTRONG® franchise requires a total initial investment of $448K – $600K, including a $45K franchise fee and an ongoing 7.0% royalty[2]. Per the 2025 FDD, average unit revenue was $721K[2]. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: medium - issued 12 to 24 months ago; a newer filing is likely on file
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✓ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored6 of 7 headline figures on this page cite a page of the filing; the rest are marked “Not cited” beside the figure.
Overview
- Investment
- $448K – $600K
- 81st pct Health & Fitn…
- Avg gross sales
- $721K
- 27th pct Health & Fitn…
- Royalty
- 7.0%
- 37th pct Health & Fitn…
- Units
- 131
- 81st pct Health & Fitn…
- SBA charge-off
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = favorable by >10% vs Health & Fitness median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $448K – $600K including a $45K franchise fee, 7.0% ongoing royalty.
- RETURNSAverage unit revenue of $721K/year.
- RISKVerdict B (Above average), verdict score 60/100 (higher is better).
- GROWTHPositive: net +32 franchised outlets in the latest year (34 opened, 2 closed); 43 signed but not yet open (Item 20).
- GROWTHSystem growing at 132.7% CAGR over 3 years with 131 total units. Strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- KidStrong Franchising LLC
- Parent company
- KidStrong, Inc.
- FDD Item 1, page 8 of the 2025 FDD
- CEO title
- Founder and CEO
- Matt Sharp
- Incorporated in
- DE
- HQ
- 3801 Parkwood Boulevard, Suite 301, Frisco, Texas 75034
- Auditor
- Citrin Cooperman & Company, LLP
- Audited financials
- Franchisor revenue
- $10.5M
- vs $6.9M prior year
Independent franchisee associations
- Franchise Advisory Council (FAC)
Franchisee-led councils or alliances disclosed in Item 20. Indicates operator voice.
Affiliated brands
- KidStrong Equipment
- KidStrong IP
Other brands the franchisor or its parent operates (Item 1).
Overview
About
- CEO
- Matt Sharp
- Headquarters
- TX
- Founded
- 2019
- FDD year
- 2025
- States available
- 36
Can you afford it, and what does the money buy?
Entry cost runs 34% above the typical health & fitness franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown19 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $45K | $45K | |
| Pre-Paid Rent And Lease Depositnot refundable | $8K | $20K | |
| Startup Marketing Feenot refundable | $2K | $2K | |
| Initial Training Feenot refundable | $5K | $5K | |
| Architect Feesnot refundable | $16K | $19K | |
| Leasehold Improvementsnot refundable | $175K | $250K | |
| Fixtures, Furnishings, And Other Fixed Assetsnot refundable | $4K | $4K | |
| Equipment Package Fee (Includes Training Floor)not refundable | $89K | $110K | |
| Equipment Installation Feenot refundable | $12K | $19K | |
| Electronicsnot refundable | $4K | $5K | |
| Office Suppliesnot refundable | $700 | $800 | |
| Interior Signagenot refundable | $8K | $10K | |
| Exterior Signagenot refundable | $5K | $12K | |
| Permits, Licenses And Legal/Professional Servicesnot refundable | $5K | $6K | |
| Training (Transportation, Lodging, Etc.)not refundable | $3K | $5K | |
| Retail And Printnot refundable | $9K | $11K | |
| Initial Pre-Sales Marketing And Grand Opening Eventnot refundable | $35K | $45K | |
| Insurance Depositsnot refundable | $900 | $3K | |
| Additional Funds (3 Months)not refundable | $25K | $30K | |
| Total initial investment | $448K | $600K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $448K – $600K
- Bottom third — review vs category
- Liquid capital req'd
- $25K – $30K
- Middle of category vs category
- Franchise fee
- $45K – $45K
- Top 40% of category vs category
- Royalty
- 7.0%
- Tiered by sales volume · typical 6–8%
- Ad fund
- 1.7%
- typical 3–5%
- Total fee load
- 9.7%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 1.7% of gross sales |
| Technology fee | $0 |
| Training fee | $5K |
| Transfer fee | $8K |
| Renewal fee | $8K |
| Total fee load | 9.7% of rev |
What do units actually make?
Average unit sales run 51% above the health & fitness norm.
Source: FDD 2025 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for KIDSTRONG® until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$552K
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one KIDSTRONG® unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
- Avg gross sales
- $721K
- Per unit/yr · from the Item 19 franchised-cohort breakdown (no single system-wide average disclosed)
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- Gross Sales by quartile
- Sample size
- 45 outlets
- vs category median 11 · large
- Range (low → high)
- $342K→$1.2MCited, not corroborated — printed on page 65 of the 2025 FDD. Nothing else in our record independently restates or re-derives it.
- Cohort dispersion (min → max)
- Quartile band
- $448K→$1.0M
- Bottom 25% → top 25%
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 3 / 10
- vs category median 4 / 10 · below
Compared against 173 Health & Fitness brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $721K/year in gross sales. Revenue-to-investment ratio: 1.4x.
Fee burden
Total ongoing fee load of 9.7% (near the Health & Fitness median).
Disclosure
Transparency score 3/10 — moderate disclosure depth. Average and range data are available but detailed cohort breakdowns may be limited.
Operator retention
System expanding at 132.7% CAGR over 3 years across 131 units — operators are staying and new ones are joining.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Health & Fitness medians
How Kidstrong® Compares
Category median of published Health & Fitness brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 131
- Opened
- 34
- Last reporting year
- Closed
- 2
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 1.5%
- Company-owned
- 10
- Corporate units in the system
- % franchised
- 92%
- vs corporate-owned
- Net growth (3-yr)
- +132.7%
- Net unit change over 3 years
- 3-yr CAGR
- +132.7%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 16
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 43
- 0.33 per open outlet · Item 20 Table 5
- Projected new
- 30
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 31 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Available to sell in · Item 12
- Hawaii
- Illinois
- Indiana
- North Dakota
- Rhode Island
- South Dakota
- Wisconsin
States where the franchisor is registered to sell new franchises (FDD registration filings).
Where the owners are · Item 20 owner list
100 current owners across 33 states.
- FL 11
- NJ 7
- PA 7
- NY 6
- CA 5
- CO 5
- OH 5
- CT 4
- IL 4
- LA 4
- AZ 3
- MD 3
- +21 more states
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 31
- Loan volume
- $13.7M
- Median loan
- $500K
- 50th percentile
- Charge-off rate
- Limited · 31 loans
- Limited SBA coverage: 31 loans, rate hidden until 10 have resolved and loans reach 2% of franchised units
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- Limited · 31 loans
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 15
- Defaults
- 0
- Typical loan rate
- 9.5%
- avg rate to borrowers
- Franchised industry avg
- 15.8%
- n=7,965 loans
- Jobs supported
- 378
- 3.4 per loan
- Lender concentration
- 15%
- top lender's share
Borrower mix: 96% went to startups / new businesses, 4% to established operators
Franchise vs independent — in fitness and recreational sports centers, franchised businesses charge off at 15.8% vs 18.2% for independents — franchising is associated with 13% lower SBA default risk in this category.
Top lenders financing Kidstrong® franchisees
Showing 3 of 15 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Lender network · 7(a) + 504
SBA Lending Report
Full lending analysis for Kidstrong® from SBA 7(a) FOIA data.
- Principal loss rate
- 0.0%
- Avg SBA guarantee
- 71%
- Avg interest rate
- 9.48%
- Lender concentration
- 14.8%
- Job velocity
- 3.4 per $100K
- NAICS benchmark
- 12.5%
- NAICS 713940
- Jobs supported
- 378
Top SBA lendersTop lender holds 15% of loans
| # | Lender | Loans | Volume | Default % |
|---|---|---|---|---|
| 1 | Frost Bank | 4 | $1.1M | 0.0% |
| 2 | The Huntington National Bank | 4 | $1.1M | N/A |
| 3 | United Community Bank | 3 | $1.7M | N/A |
| 4 | Citizens Bank | 2 | $1.1M | N/A |
| 5 | Univest Bank and Trust Co | 2 | $446K | N/A |
| 6 | Peoples Bank | 2 | $524K | N/A |
| 7 | First Bank of the Lake | 2 | $918K | N/A |
| 8 | Mission Bank | 2 | $1.6M | N/A |
| 9 | Apex Bank | 1 | $550K | N/A |
| 10 | InBank | 1 | $366K | 0.0% |
Geographic failure vector
| State | Loans | Defaults | Rate |
|---|---|---|---|
| AZArizona | 3 | 0 | -- |
| ILIllinois | 3 | 0 | -- |
| MDMaryland | 3 | 0 | -- |
| CACalifornia | 2 | 0 | -- |
| FLFlorida | 2 | 0 | -- |
| IDIdaho | 2 | 0 | -- |
| MNMinnesota | 2 | 0 | 0.0% |
| OKOklahoma | 2 | 0 | 0.0% |
| TXTexas | 2 | 0 | -- |
| WAWashington | 2 | 0 | -- |
SBA 7(a) lending trend
Borrower profile
Source: SBA 7(a) + 504 FOIA loan-level data, matched by FranchiseVerdict
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
KIDSTRONG presents moderate-to-caution risk: lack of net income transparency combined with high capital requirements and rapid growth raises questions about unit profitability and franchisor financial health despite no litigation.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation required to be disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Citrin Cooperman & Company, LLP
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 60 / 100 verdict
- 01MINORNo net income disclosure (Item 19) prevents accurate ROI analysis and profitability verification
- 02MINORRoyalty increases from 7% to 8.5% after 24 months reduces long-term cash flow predictability
- 03MINORRapid 36% YoY unit growth may indicate aggressive recruitment over franchisee success sustainability
- 04MINORNo 'going concern' status suggests potential franchisor financial instability or recent operational challenges
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 9.7% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 2 mi |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 15 days |
| Termination groundsℹ | 21 |
| Curable defaultsℹ | 8 |
| Mandatory arbitration | Yes |
| Arbitration location | Collin County, Texas |
| Jury trial waiver | Yes |
| Governing law | TX |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 76 hrs
- On-the-job training
- 21 hrs
- Training location
- HQ and centers in Frisco, Texas area (Developer 2 and GM Cert); Developer 1 via Zoom/remote
- Ongoing training
- Required
- Time to open
- 10 mo
- From signing to launch
- Site selection
- Franchisor must approve; franchisee selects and submits to Real Estate Committee
- Franchisor financing
- Not offered
- Item 10
- POS system
- ZenPlanner or equivalent
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: ZenPlanner or equivalent
Item 20 · call current owners
Franchisee Contacts
100 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a KIDSTRONG® franchise?
The total investment to open a KIDSTRONG® franchise ranges from $448K – $600K, with an initial franchise fee of $45K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do KIDSTRONG® franchise owners earn?
According to Item 19 of the KIDSTRONG® FDD, the average gross sales per unit is $721K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns KIDSTRONG®?
KIDSTRONG® is franchised by KidStrong Franchising LLC. Its parent company is KidStrong, Inc.. Source: FDD Item 1, 2025 filing.
What is Item 19 in the KIDSTRONG® FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the KIDSTRONG® FDD and qualifies whose outlets they describe.
What is KIDSTRONG®'s franchise failure rate?
SBA 7(a) loan charge-off data is not available for KIDSTRONG® (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many KIDSTRONG® franchise locations are there?
As of their most recent FDD filing, KIDSTRONG® has 131 total units in the United States, including 121 franchised units and 10 company-owned units. 34 new units were opened in the latest reporting year.
Is KIDSTRONG® a good franchise to buy?
FranchiseVerdict rates KIDSTRONG® as a B-grade franchise with a verdict score of 60 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.