Bottom line
- Total investment $34K – $522K including a $25K franchise fee, 5.5% ongoing royalty.
- No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
- Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 6 loans (below the industry average).
- 17 litigation matters disclosed in Item 3 — higher than typical. Review the summary for patterns (franchisor-initiated vs. franchisee-initiated).
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Coldwell Banker unit return on the cash you put in?
Unlevered ROIC · per unit
38%
In Yale's "attractive" band (30–60%)
Overview
About
Coldwell Banker franchisees operate full-service residential real estate brokerage offices, managing agents who list and sell properties, generating revenue through commission splits on closed transactions. Franchisees handle office operations, agent recruitment/training, lead generation, marketing, and client relationship management in their local markets with no territorial exclusivity.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 21 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Mature, declining real estate franchise with significant litigation exposure, no profitability transparency, and unprotected territories—moderate-to-high risk for capital deployment.
Score breakdown · what drove the 65 / 100 rating
- 01MINORDeclining unit count (-0.9% YoY) suggests market saturation or franchisee dissatisfaction in a mature 1,900-unit system
- 02MEDNo average revenue or net income disclosure (missing Item 19) prevents assessment of actual franchisee profitability and ROI
- 03HIGHMultiple active litigation categories including antitrust commission structure claims and TCPA class actions indicate systemic operational/legal risks
- 04MINORUnprotected territory creates direct competition risk between franchisees and potential margin compression
- 05MEDHigh investment ceiling ($521,775) combined with undisclosed returns creates asymmetric risk/reward profile
- 06MINORDeclining royalty structure incentivizes growth but may signal prior franchisee profitability concerns at standard 5.5% rate
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
100 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Coldwell Banker · FDD (2026) PDF