BASH Boxing Franchise Cost, Revenue & Review 2026
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
BASH Boxing is a boutique fitness franchise offering high-energy group boxing and conditioning classes. Franchisees run the studios, managing instructors, class scheduling, and membership growth.
FranchiseVerdict summary · 2026
A BASH Boxing franchise requires a total initial investment of $450K – $1.6M, including a $40K franchise fee and an ongoing 7.5% royalty[2]. The 2024 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2024 FDD issuance
Overview
- Investment
- $450K – $1.6M
- 81st pct Health & Fitn…
- Avg gross sales
- N/A
- Company-owned only
- Royalty
- 7.5%
- 57th pct Health & Fitn…
- Units
- 4
- 20th pct Health & Fitn…
- SBA charge-off
- N/A
Quick verdict · Health & Fitness · color = vs category peers
Green = favorable by >10% vs Health & Fitness avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $450K – $1.6M including a $40K franchise fee, 7.5% ongoing royalty.
- RETURNSAudited financials for FY ending Dec 31, 2023 (Exhibit G-1). BASH Boxing Franchising LLC is a wholly owned subsidiary of STAPS Holdings LLC; organized Jan 12, 2021. FY2022 and FY2021 had $0 revenue. Auditor firm name not present in extractable text (signature block likely image-based).
- RISKVerdict C (Average), verdict score 43/100 (higher is better).
- FLAGAuditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- BASH Boxing Franchising LLC
- Parent company
- STAPS Holdings LLC
- CEO title
- Chief Executive Officer and Member-Manager
- Alexandra Trakas
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- VA
- HQ
- 2020 Pennsylvania Avenue NW, Suite 1210, Washington, DC 20006
- Auditor
- Plante & Moran, PLLC
- Audited financials
- Franchisor revenue
- $4K
- vs $0 prior year
- ⚠ Going-concern note
- Disclosed in FDD 2024
- Status as of 2024; may have been resolved in a later filing we don't yet have.
Overview
About
- CEO
- Alexandra Trakas
- Headquarters
- DC
- Founded
- 2021
- FDD year
- 2024
- States available
- 1
Can you afford it, and what does the money buy?
Entry cost runs 75% above the typical health & fitness franchise.
Source: FDD 2024 · Items 5–7
Full Item 7 breakdown29 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $40K | $40K | |
| Lease | $8K | $40K | |
| Utility Deposits | $0 | $1K | |
| Architect Fees & Construction Costs | $260K | $1.3M | |
| Training Expenses | $5K | $8K | |
| Business Licenses and Permits | $500 | $2K | |
| Business Insurance | $4K | $7K | |
| Initial Inventory | $15K | $19K | |
| Computer Hardware and Software | $4K | $7K | |
| Furniture, Fixtures, and Equipment | $55K | $66K | |
| Signage | $8K | $12K | |
| Grand Opening Marketing Program | $25K | $40K | |
| Professional Fees | $500 | $2K | |
| Additional Funds (3 months) | $25K | $40K | |
| Development Fee | $70K | $70K | |
| Additional Initial Franchise Fees (Development Agreement) | $40K | $40K | |
| Lease (Development Agreement - 3 Studios) | $25K | $120K | |
| Utility Deposits (Development Agreement - 3 Studios) | $0 | $3K | |
| Architect Fees & Construction Costs (Development Agreement - 3 Studios) | $780K | $3.8M | |
| Training Expenses (Development Agreement - 3 Studios) | $15K | $24K | |
| Total initial investment | $1.8M | $6.2M |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $450K – $1.6M
- Bottom third — review vs category
- Liquid capital req'd
- $25K – $40K
- Middle of category vs category
- Franchise fee
- $40K – $40K
- Top 40% of category vs category
- Royalty
- 7.5%
- percentage · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 9.5%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.5% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $700 |
| Training fee | $5K |
| Transfer fee | $10K |
| Renewal fee | $10K |
| Inventory (initial) | $15K – $19K |
| Total fee load | 9.5% of rev |
What do units actually make?
Source: FDD 2024 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
BASH Boxing did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one BASH Boxing unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
21%
Below the 30–60% attractive-franchise band
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2024 FDD
Financial Performance
Audited financials for FY ending Dec 31, 2023 (Exhibit G-1). BASH Boxing Franchising LLC is a wholly owned subsidiary of STAPS Holdings LLC; organized Jan 12, 2021. FY2022 and FY2021 had $0 revenue. Auditor firm name not present in extractable text (signature block likely image-based).
Company-owned outlets only - not franchisee performance
- Median gross sales
- $727K
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
No system-wide average is published for this brand. The median and range below are what Item 19 supports; we show an average only where it reconciles against them.
- Item 19 type
- affiliate unit sales
- Sample size
- 3
- vs category median 12 · small
- Range (low → high)
- $512K→$861K
- Cohort dispersion (min → max)
- Reporting year
- 2023
- Fiscal year the figures cover
- Source filing
- FDD 2024
- Disclosed in the 2024 filing, covering 2023
- Transparency
- 7 / 10
- vs category median 4 / 10 · above
Compared against 173 Health & Fitness brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 9.5% (near the Health & Fitness average).
Disclosure
Item 19 reports affiliate unit sales rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Health & Fitness averages
How BASH Boxing Compares
Is the system healthy?
Source: FDD 2024 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 4
- Opened
- 1
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 25%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 1
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 0
- Franchisor's next-year forecast
- Ceased ops
- 25.0%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
The auditor flagged going-concern doubt (Item 21) — the single biggest risk here.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Early-stage boxing franchise with opaque financial performance data, minimal unit base, franchisor financial concerns, and undocumented cost drivers — suitable only for investors with high risk tolerance and strong due diligence capability.
Litigation (Item 3)
No litigation required to be disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Plante & Moran, PLLCⓘ Going-concern language present, but this is an early-stage franchisor with limited operating history — common for new systems and not necessarily a sign of distress.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 43 / 100 verdict
- 01MINOROnly 4 franchised units with unknown growth trajectory suggests minimal system traction and scalability concerns
- 02MEDNo Item 19 (Financial Performance Representations) disclosed — cannot verify if average revenue/net income figures are typical or outliers
- 03HIGHGoing Concern status is False, indicating potential financial instability at franchisor level that could affect support and survival
- 04MINORWide investment range ($450K-$1.56M) with vague cost breakdown suggests high variability and unclear unit economics
- 05MINOR7.5% royalty on adjusted gross sales creates revenue recognition disputes and unclear payment calculation methodology
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 9.5% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2024 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Online sales rights | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | No |
| Arbitration location | Arlington, VA |
| Jury trial waiver | Yes |
| Governing law | VA |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 44 hrs
- On-the-job training
- 23 hrs
- Training location
- Virtual, in-person at affiliate-owned studios (Arlington, Virginia), or in-Studio
- Ongoing training
- Required
- Time to open
- 8 mo
- From signing to launch
- Site selection
- Franchisee with franchisor approval
- Franchisor financing
- Not offered
- Item 10
- POS system
- Mariana Tek
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Mariana Tek
Item 20 · call current owners
Franchisee Contacts
14 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
BASH Boxing · FDD (2024) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a BASH Boxing franchise?
The total investment to open a BASH Boxing franchise ranges from $450K – $1.6M, with an initial franchise fee of $40K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do BASH Boxing franchise owners earn?
BASH Boxing does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the BASH Boxing FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the BASH Boxing FDD and qualifies whose outlets they describe.
What is BASH Boxing's franchise failure rate?
SBA 7(a) loan charge-off data is not available for BASH Boxing (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many BASH Boxing franchise locations are there?
As of their most recent FDD filing, BASH Boxing has 4 total units in the United States, including 1 franchised units and 3 company-owned units. 1 new units were opened in the latest reporting year.
Is BASH Boxing a good franchise to buy?
FranchiseVerdict rates BASH Boxing as a C-grade franchise with a verdict score of 43 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent BASH Boxing, you can request corrections or provide updated information.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.