FranchiseVerdict
Vaura (Athletic Reformer Pilates) logo
FV-02880·CAUTIONExcellent91

Vaura (Athletic Reformer Pilates)

Formerly known as Vaura Pilates

Health & FitnessFranchising since 2023Website
Investment
$867K – $1.4M
94th pct Health & Fitn…
Avg revenue
$1.4M
52nd pct Health & Fitn…
Royalty
7.0%
27th pct Health & Fitn…
Units
2
12th pct Health & Fitn…
SBA default

Bottom line

  • Total investment $867K – $1.4M including a $100K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $1.4M/year.
  • Rated CAUTION with a risk score of 75/100.
  • Emerging franchise — only 3 years of franchising with 2 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Vaura Incorporated
Parent company
F45 Training Holdings Inc. dba FIT House of Brands
Incorporated in
Delaware
HQ
3601 South Congress Avenue, Building E, Austin, TX 78704
Auditor
Grant Thornton LLP
Audited financials
Franchisor revenue
$38K
vs $311K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Vaura (Athletic Reformer Pilates) unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $1,405,093
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: fitness
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $867K–$1.4M
Working capital
$
FDD reports $60K–$100K

Unlevered ROIC · per unit

34%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$407K
EBITDA margin
29.0%
Total invested
$1.2M
Payback
35 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Vaura (Athletic Reformer Pilates) units return on equity?

Edit assumptions

Equity IRR · 5-yr

25.6%

3.13× MOIC

Year-1 DSCR

3.26×

EBITDA ÷ debt service

Equity required

$16.6M

on $30.9M purchase

Total debt

$14.3M

SBA $5.0M + senior + seller note

SBA 7(a) request ($15.5M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Vaura franchisees operate boutique pilates studios offering reformer-based pilates classes and personal training sessions. Daily operations include managing class schedules, instructing or supervising instructors, client retention activities, and facility maintenance. Revenue derives from class packages, memberships, and personal training sessions.

CEO
Thomas Dowd
Founded
2023
FDD year
2026
States available
2

Item 7 · what it costs

The Vitals

Total investment
$867K – $1.4M
All-in to open one unit
Liquid capital
$60K – $100K
Cash you must have on hand
Franchise fee
$100K
Royalty
7.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
9.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$1.4M
Per unit, per year
Median gross sales
Item 19 type
Actual Gross Sales
Sample size
1 units
vs category median 12 · small
Range (low → high)
$111K$130K
Cohort dispersion
Transparency
3 / 5
vs category median 4 / 5 · below
Revenue rank52th
vs Health & Fitness peers
Investment cost rank94th
Lower investment ranks lower (better)
Royalty rate rank27th
Lower royalty = lower percentile (better)
Unit count rank12th
vs Health & Fitness peers
Risk score rank94th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
2
Opened
1
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+100.0%
Net unit change last year
2024
2+1
Franchised units
2025
1
Franchised units
2026
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 14 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 14 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

75
Risk · 0-100
CAUTION75 / 100

Micro-franchise system (2 units) with active litigation, regulatory settlements for FDD violations, undisclosed profitability, and going concern issues presents extreme risk for $867K+ investment.

Score breakdown · what drove the 75 / 100 rating

  1. 01MINOROnly 2 units in system with no growth trajectory (100% YoY growth from minimal base suggests stagnation, not expansion)
  2. 02HIGHMultiple litigation matters including franchisee breach/fraud lawsuit and regulatory consent orders across 3 states for FDD violations and misrepresentations
  3. 03MINORNo net income disclosure despite $1.4M average revenue—suggests profitability concerns or deliberate opacity
  4. 04HIGHGoing Concern status is False, indicating potential financial instability or accounting red flags at corporate level
  5. 05MINORHigh initial investment ($867K-$1.36M) and 7% royalty against unproven franchise model with minimal operating history
  6. 06MINORRegulatory settlements evidence of compliance failures and public figure disclosure violations—reputational and legal risk

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Protected Area
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
5
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Texas

Item 11

Training & Operations

Classroom training
110 hrs
On-the-job training
10 hrs
POS system
MindBody
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

15 numbers

Locked
(808) 586-••••
HI
(651) 539-••••
MN
(317) 232-••••
IN

One-time purchase · CSV download · Validation questions included

FDD download

Vaura (Athletic Reformer Pilates) · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above