RCG Behavioral Health Network Franchise Cost, Revenue & Review 2026
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
RCG Behavioral Health Network is a healthcare franchise operating centers that provide mental health and substance-abuse treatment. Franchisees run the centers, managing clinicians, patient care, and billing.
FranchiseVerdict summary · 2026
A RCG Behavioral Health Network franchise requires a total initial investment of $282K – $584K, including a $50K franchise fee and an ongoing 6.0% royalty[2]. The 2025 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2025 FDD issuance
Overview
- Investment
- $282K – $584K
- 58th pct Healthcare
- Avg gross sales
- N/A
- Company-owned only
- Royalty
- 6.0%
- 11th pct Healthcare
- Units
- 3
- 11th pct Healthcare
- SBA charge-off
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = favorable by >10% vs Healthcare avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $282K – $584K including a $50K franchise fee, 6.0% ongoing royalty.
- RETURNSItem 19 disclosed $2.2M average from 3 affiliate-owned outlets. This is franchisor-operated data, not franchisee results.
- RISKVerdict C (Average), verdict score 44/100 (higher is better).
- DATAItem 19 reports Historic Affiliate Performance rather than annual gross sales, so unit revenue is not directly comparable. Ask franchisees directly for full unit-level revenue.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- RCG Behavioral Health Franchising, Inc.
- Ultimate parent
- RCG Behavioral Health Network, LLC
- CEO title
- Chief Visionary Officer
- Sherman A. Adkins, Jr.
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- Virginia (converted from Delaware on April 28, 2025)
- HQ
- 911 Sturbridge Drive, Richmond, VA 23236
- Auditor
- Naper CPA Group
- Audited financials
- Franchisor revenue
- $0
- Most recent fiscal year
Overview
About
- CEO
- Sherman A. Adkins, Jr.
- Headquarters
- VA
- Founded
- 2023
- FDD year
- 2025
- States available
- 1
Can you afford it, and what does the money buy?
Entry cost is about average for a healthcare franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown16 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $50K | $50K | |
| Rent and Lease Security Deposit | $5K | $17K | |
| Utilities | $500 | $2K | |
| Leasehold Improvements | $100K | $250K | |
| Market Introduction Program | $4K | $11K | |
| Furniture, Fixtures, and Equipment | $28K | $55K | |
| Computer Systems | $7K | $10K | |
| Insurance | $2K | $15K | |
| Vehicle | $2K | $20K | |
| Signage | $2K | $15K | |
| Office Expenses | $2K | $3K | |
| Licenses and Permits | $400 | $900 | |
| Dues and Subscriptions | $1K | $3K | |
| Professional Fees (lawyer, accountant, etc.) | $1K | $3K | |
| Travel, lodging and meals for initial training | $3K | $6K | |
| Additional funds (for first 3 months) | $75K | $125K | |
| Total initial investment | $282K | $584K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $282K – $584K
- Middle of category vs category
- Liquid capital req'd
- $75K – $125K
- Bottom third — review vs category
- Franchise fee
- $50K – $50K
- Middle of category vs category
- Royalty
- 6.0%
- percentage_of_gross · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 7.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 6.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $700 |
| Training fee | $75 |
| Transfer fee | $10K |
| Renewal fee | $10K |
| Total fee load | 7.0% of rev |
What do units actually make?
Source: FDD 2025 · Item 19
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
RCG Behavioral Health Network did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one RCG Behavioral Health Network unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
25%
Below the 30–60% attractive-franchise band
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Item 19 disclosed $2.2M average from 3 affiliate-owned outlets. This is franchisor-operated data, not franchisee results.
Company-owned outlets only - not franchisee performance
- Item 19 type
- Historic Affiliate Performance
- Sample size
- 3
- vs category median 20 · small
- Range (low → high)
- $1.4M→$2.7M
- Cohort dispersion (min → max)
- Source filing
- FDD 2025
- The FDD edition these figures were read from
- Transparency
- 6 / 10
- vs category median 3 / 10 · above
Compared against 162 Healthcare brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 7.0% — below the Healthcare average of 8.8%.
Disclosure
Item 19 reports Historic Affiliate Performance rather than annual gross sales, so unit revenue is not directly comparable.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Healthcare averages
How RCG Behavioral Health Network Compares
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 4
- Franchisor's next-year forecast
No multi-year history disclosed and no opening/closing activity in the last reporting year.
Item 12 · 1 state reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
1
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Early-stage franchisor (began 2023, 3 company-owned units, 0 franchised) with financial distress flagged but distress_is_early_stage=true - slightly negative net worth of -$21,957 and net loss of -$22,957. No litigation, bankruptcy, or going-concern; audited, Item 19 disclosed (avg sales $2,184,191). Treated as minor given nascent history.
Litigation (Item 3)
No litigation is required to be disclosed in this Item.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Naper CPA Group
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 44 / 100 verdict
- 01MINOREarly-stage distress (distress_is_early_stage=true) - minor
- 02MINORSlightly negative net worth -$21,957, net loss -$22,957
- 03MINORNo litigation, no bankruptcy, no going-concern; audited
- 04MEDNascent system (3 units, 0 franchised), Item 19 disclosed
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 7.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Population-based radius |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory population | 100,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 20 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Arbitration location | Virginia |
| Jury trial waiver | Yes |
| Governing law | Virginia |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation is required to be disclosed in this Item.
Items 10, 11
Training & Operations
- Classroom training
- 76 hrs
- On-the-job training
- 32 hrs
- Ongoing training
- Required
- Time to open
- 8 mo
- From signing to launch
- POS system
- Kareo, Paylocity, Salesforce, Tableau, Rethink, QuickBooks, Google for Business
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Kareo, Paylocity, Salesforce, Tableau, Rethink, QuickBooks, Google for Business
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a RCG Behavioral Health Network franchise?
The total investment to open a RCG Behavioral Health Network franchise ranges from $282K – $584K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do RCG Behavioral Health Network franchise owners earn?
RCG Behavioral Health Network does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the RCG Behavioral Health Network FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the RCG Behavioral Health Network FDD and qualifies whose outlets they describe.
What is RCG Behavioral Health Network's franchise failure rate?
SBA 7(a) loan charge-off data is not available for RCG Behavioral Health Network (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many RCG Behavioral Health Network franchise locations are there?
As of their most recent FDD filing, RCG Behavioral Health Network has 3 total units in the United States, including 0 franchised units and 3 company-owned units.
Is RCG Behavioral Health Network a good franchise to buy?
FranchiseVerdict rates RCG Behavioral Health Network as a C-grade franchise with a verdict score of 44 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.