Bobbles & Lace Franchise Cost, Revenue & Review 2026
- Investment
- $163K – $300K
- Disclosed sales
- $763K
- gross sales, not profit
- SBA charge-off
- Under 10 loans (5)
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Bobbles & Lace is a women's fashion boutique franchise selling apparel and accessories with a styling-focused experience. Franchisees run the boutiques, managing inventory, merchandising, styling, and local marketing.
FranchiseVerdict summary · 2026
A Bobbles & Lace franchise requires a total initial investment of $163K – $300K, including a $25K franchise fee and an ongoing 5.0% royalty[2]. Per the 2026 FDD, average unit revenue was $763K[2]. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: low - issued within the last 12 months
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored8 of 8 headline figures on this page cite a page of the filing.
Overview
- Investment
- $163K – $300K
- 18th pct Retail
- Avg gross sales
- $763K
- 9th pct Retail
- Royalty
- 5.0%
- 6th pct Retail
- Units
- 26
- 14th pct Retail
- SBA charge-off
- N/A
Quick verdict · Retail · color = vs category peers
Green = favorable by >10% vs Retail median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $163K – $300K including a $25K franchise fee, 5.0% ongoing royalty.
- RETURNSAverage unit revenue of $763K/year (median $721K).
- RISKVerdict B (Above average), verdict score 55/100 (higher is better).
- GROWTHPositive: net +3 franchised outlets in the latest year (5 opened, 2 closed); 6 signed but not yet open (Item 20).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Bobbles and Lace Franchise, LLC
- Predecessor
- entities
- Prior franchisor entity
- CEO title
- Chief Executive Officer and Managing Member
- Lindsay Rando
- Incorporated in
- Wyoming
- HQ
- 4 Berringer Way, Suite 2-W, Marblehead, Massachusetts 01945
- Auditor
- Omar Alnuaimi, CPA (Naperville, IL)
- Audited financials
- Franchisor revenue
- $570K
- vs $286K prior year
Overview
About
- CEO
- Lindsay Rando
- Headquarters
- Massachusetts
- Founded
- 2008
- FDD year
- 2026
- States available
- 18
Can you afford it, and what does the money buy?
Entry cost runs 31% below the typical retail franchise.
Source: FDD 2026 · Items 5–7
Full Item 7 breakdown17 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $25K | $25K | |
| Initial Training Fee | $25K | $25K | |
| Rent (one month) | $4K | $25K | |
| Lease Security Deposit | $0 | $25K | |
| Utilities | $100 | $2K | |
| Leasehold Improvements | $10K | $30K | |
| Market Introduction Program | $2K | $4K | |
| Furniture, Fixtures, and Equipment | $20K | $30K | |
| Computer Systems | $4K | $5K | |
| Insurance (three months) | $1K | $3K | |
| Signage | $2K | $5K | |
| Office Expenses | $500 | $1K | |
| Inventory | $40K | $60K | |
| Licenses and Permits | $500 | $1K | |
| Professional Fees (lawyers, accountants, etc.) | $2K | $3K | |
| Training Travel, Lodging, and Board Costs | $3K | $6K | |
| Additional Funds (three months) | $25K | $50K | |
| Total initial investment | $163K | $300K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $163K – $300K
- Top 40% of category vs category
- Liquid capital req'd
- $25K – $50K
- Top 40% of category vs category
- Franchise fee
- $25K – $25K
- Top 40% of category vs category
- Royalty
- 5.0%
- Set by a formula · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 6.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $250 |
| Transfer fee | $10K |
| Renewal fee | $10K |
| Inventory (initial) | $40K – $60K |
| Total fee load | 6.0% of rev |
A 6.0% total fee load is unusually lean. More of each revenue dollar stays with the franchisee.
What do units actually make?
Average unit sales land near the retail norm.
Source: FDD 2026 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for Bobbles & Lace until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$269K
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one Bobbles & Lace unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
- Avg gross sales
- $763K
- Per unit/yr · from the Item 19 franchised-cohort breakdown (no single system-wide average disclosed)
- Median gross sales
- $721K
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- Two full profit-and-loss tables, 'Financial Performance - Company-Owned Businesses' and 'Financial Performance - Franchised Businesses', both for 1 January to 31 December 2025, each running from Gross Sales through Cost of Goods Sold, Shipping, Gross Profit and every operating-expense line to Net Income. The company-owned table covers all eight Businesses owned and operated by B&L I in CT, ME, MA, NH and RI - Gross Sales $492,075 (Marblehead MA) to $1,148,291 (Portland ME), Net Income $97,594 to $443,092 - and adds a pro-forma 'Net Income After Imputed Franchise Fees' line the franchised table does not have. The franchised table covers nine Businesses (Charleston SC, Saratoga NY, Assembly Row MA, Salt Lake City UT, Atlanta GA, West Chester PA, Orlando FL, Ogunquit ME, Boulder CO) - Gross Sales $203,194 to $1,690,873, Net Income from a $26,772 LOSS (Atlanta GA) to $336,061. Gross Sales is net of bona fide customer refunds and sales taxes; the franchised figures were submitted by franchisees, are unaudited, and include fees paid to the franchisor, which the company-owned figures do not.
- Sample size
- 9 outlets
- vs category median 46 · small
- Range (low → high)
- $203K→$1.7MCited, not corroborated — printed on page 34 of the 2026 FDD. Nothing else in our record independently restates or re-derives it.
- Cohort dispersion (min → max)
- Reporting year
- 2025
- Fiscal year the figures cover
- Source filing
- FDD 2026
- Disclosed in the 2026 filing, covering 2025
- Transparency
- 6 / 10
- vs category median 3 / 10 · above
Compared against 278 Retail brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $763K/year in gross sales. Revenue-to-investment ratio: 3.3x.
Fee burden
Total ongoing fee load of 6.0% — below the Retail median of 8.0%.
Disclosure
Transparency score 6/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Retail medians
How Bobbles & Lace Compares
Category median of published Retail brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 26
- Opened
- 5
- Last reporting year
- Closed
- 2
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 7.7%
- Company-owned
- 8
- Corporate units in the system
- % franchised
- 69%
- vs corporate-owned
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 0
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 6
- 0.23 per open outlet · Item 20 Table 5
- Projected new
- 5
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 18 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
18
states with franchisees (per FDD Item 12)
Where the owners are · Item 20 owner list
1 current owner across 1 state.
- MA 1
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 5 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 5
- Loan volume
- $704K
- Median loan
- $150K
- 50th percentile
- Charge-off rate
- Under 10 loans (5)
- Insufficient SBA coverage: 5 loans, rate hidden below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- Under 10 loans (5)
- 5-yr charge-off
- Under 10 loans (5)
- Loans approved 2021+
- Active lenders
- 4
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Bobbles & Lace presents moderate-to-cautious risk: strong unit growth and profitability are offset by aggressive expansion pace, opaque financial reporting, and unclear cost structure requiring deeper franchisee validation.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation is required to be disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Omar Alnuaimi, CPA (Naperville, IL)
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 55 / 100 verdict
- 01MINORAggressive unit growth (33.3% YoY) raises sustainability questions — typical mature franchises grow 5-15% annually
- 02MINORWide investment range ($163k-$300k) suggests inconsistent build-out costs or undefined territory sizes
- 03MINORMinimum royalty of $500/month ($6,000 annually) represents 0.9% of average net income — stress test at lower revenue
- 04MEDItem 19 financial data limited to averages with no median/range disclosure — potential outlier inflation masking underperformers
- 05MEDNo litigation disclosed but rapid expansion increases franchise system complexity and dispute risk
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 6.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 2 |
| Territory type | Exclusive territory |
| Protected territory | Yes |
| Exclusive territoryℹ | Yes |
| Territory population | 25,000 |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 3 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Termination groundsℹ | 20 |
| Curable defaultsℹ | 3 |
| Mandatory arbitration | Yes |
| Arbitration location | Marblehead, Massachusetts (franchisor's then-current headquarters) |
| Jury trial waiver | Yes |
| Governing law | Wyoming |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation is required to be disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 18 hrs
- On-the-job training
- 39 hrs
- Training location
- Portland, Maine; Marblehead, Massachusetts; or franchisee's Business Site
- Ongoing training
- Required
- Time to open
- 4 mo
- From signing to launch
- Site selection
- franchisee
- Franchisor financing
- Not offered
- Item 10
- POS system
- Lightspeed POS
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Lightspeed POS
Item 20 · call current owners
Franchisee Contacts
1 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Bobbles & Lace franchise?
The total investment to open a Bobbles & Lace franchise ranges from $163K – $300K, with an initial franchise fee of $25K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Bobbles & Lace franchise owners earn?
According to Item 19 of the Bobbles & Lace FDD, the average gross sales per unit is $763K. The median is $721K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns Bobbles & Lace?
Bobbles & Lace is franchised by Bobbles and Lace Franchise, LLC. The FDD names no parent company. Source: FDD Item 1, 2026 filing.
What is Item 19 in the Bobbles & Lace FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Bobbles & Lace FDD and qualifies whose outlets they describe.
What is Bobbles & Lace's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Bobbles & Lace (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Bobbles & Lace franchise locations are there?
As of their most recent FDD filing, Bobbles & Lace has 26 total units in the United States, including 18 franchised units and 8 company-owned units. 5 new units were opened in the latest reporting year.
Is Bobbles & Lace a good franchise to buy?
FranchiseVerdict rates Bobbles & Lace as a B-grade franchise with a verdict score of 55 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.