Performance360®Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
FranchiseVerdict summary · 2026
A PERFORMANCE360® franchise requires a total initial investment of $248K – $411K, including a $49K franchise fee and an ongoing 7.0% royalty[2]. Per the 2023 FDD, average unit revenue was $539K[2]. Verdict grade: A. Run a live ROI scan →
Data last verified June 21, 2026 · figures per the 2023 FDD issuance
Overview
- Investment
- $248K – $411K
- 49th pct Health & Fitn…
- Avg gross sales
- $539K
- 30th pct Health & Fitn…
- Royalty
- 7.0%
- 28th pct Health & Fitn…
- Units
- 3
- 16th pct Health & Fitn…
- SBA default
- 0.0%
- system-wide median varies by category
Quick verdict · Health & Fitness · color = vs category peers
Green = >15% above Health & Fitness avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Started franchising in 2023. Newer systems carry more uncertainty but may offer better territories.
61% cash-on-cash return (based on P&L Bottom Line). Above the 20% threshold most investors target.
Bottom line
- Total investment $248K – $411K including a $49K franchise fee, 7.0% ongoing royalty.
- Average unit revenue of $539K/year, with an estimated 61% cash-on-cash return (based on P&L Bottom Line).
- Verdict A (Top Quintile) with a risk score of 48/100.
- Emerging franchise: only 3 years of franchising with 3 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- Performance360 Franchise Group, LLC
- Incorporated in
- CA
- HQ
- 4515 Gresham Street, San Diego, California 92109
- Auditor
- Monis J. Siddiqui, CPA P.C.
- Audited financials
- Franchisor revenue
- $0
- Most recent fiscal year
Overview
About
PERFORMANCE360® operates fitness/athletic performance centers offering personal training, strength conditioning, sports performance optimization, and possibly rehabilitation services. Franchisees manage facility operations, staff training, client acquisition, and day-to-day membership/training program delivery.
- CEO
- Dave Thomas
- Headquarters
- CA
- Founded
- 2021
- FDD year
- 2023
- States available
- 1
FDD Item 7 · 2023 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $49K | $49K |
| Working capital (3–6 mo) | $50K | $75K |
| Equipment, build-out, other | $149K | $287K |
| Total initial investment | $248K | $411K |
Source: PERFORMANCE360® 2023 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$164K
30.5% margin
Unlevered ROIC
42%
EBITDA / total invested capital
Payback
29 mo
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $248K – $411K
- Near category avg vs category
- Liquid capital req'd
- $50K – $75K
- Below avg, review vs category
- Franchise fee
- $49K – $49K
- Near category avg vs category
- Royalty
- 7.0%
- Gross Revenues · typical 6–8%
- Ad fund
- 0.5%
- typical 3–5%
- Total fee load
- 7.5%
- vs 9–13% typical
- Payback period
- 1.6 yrs
- From FDD / Item 19
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 0.5% of gross sales |
| Technology fee | $500 |
| Transfer fee | $50 |
| Renewal fee | $25 |
| Total fee load | 7.5% of rev |
Financial Performance
- Avg gross sales
- $539K
- Per unit, per year
- Median gross sales
- N/A
- Avg p&l bottom line
- $200K
- Reported as P&L Bottom Line in FDD Item 19
- Cash-on-cash
- 60.8%
- Based on P&L Bottom Line / investment midpoint
- Item 19 type
- Affiliate-owned Gyms
- Sample size
- 3 units
- vs category median 11 · small
- Range (low → high)
- $389K→$689K
- Cohort dispersion (min → max)
- Transparency
- 10 / 5
- vs category median 4 / 5 · above
Compared against 180 Health & Fitness brands
vs Health & Fitness averages
How Performance360® Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Turnover rate
- 0.0%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 0%
- vs corporate-owned
- Multi-unit owners
- 2.0%
3-year detail · Item 20
- Transfers (3yr)
- 0
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 45 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 2 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 2
- Loan volume
- $303K
- Median loan
- $151K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- N/A
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 1
- Defaults
- 0
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Performance360®'s SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 1 lenders with concentration factor
- Per-state charge-off rates across 1 states
- Startup risk premium and job creation velocity
- 1-year lending trend
Instant access. No subscription.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Extremely early-stage franchise system (3 units, unknown growth) with undisclosed financials, franchisor financial instability, and high capital requirements relative to system size creates significant validation and support risk.
Audited financials (Item 21)
Yes · Monis J. Siddiqui, CPA P.C.
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 48 / 100 rating
- 01MEDOnly 3 existing units with unknown growth trajectory suggests extremely limited system maturity and scalability proof
- 02MEDNo Item 19 financial performance representations disclosed limits ability to validate the $506,755 average revenue claim independently
- 03HIGHGoing Concern status is FALSE, indicating potential financial instability at franchisor level despite $49,000 franchise fee collection
- 04MINORHigh investment range ($247,650–$410,500) relative to only 3 operating locations raises questions about unit economics and franchisor support infrastructure
- 05MINOR7% royalty on gross revenues (not net) combined with startup costs suggests tight cash flow margins for new franchisees
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | Zip Code |
| Protected territory | Yes |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | Yes |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 0 hrs
- On-the-job training
- 12 hrs
- POS system
- PERFORMANCE360 approved Point-Of-Sale system
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: PERFORMANCE360 approved Point-Of-Sale system
Item 20 · call current owners
Franchisee Contacts
93 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
PERFORMANCE360® · FDD (2023) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a PERFORMANCE360® franchise?
The total investment to open a PERFORMANCE360® franchise ranges from $248K – $411K, with an initial franchise fee of $49K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do PERFORMANCE360® franchise owners earn?
According to Item 19 of the PERFORMANCE360® FDD, the average gross sales per unit is $539K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is PERFORMANCE360®'s franchise failure rate?
SBA 7(a) loan charge-off data is not available for PERFORMANCE360® (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many PERFORMANCE360® franchise locations are there?
As of their most recent FDD filing, PERFORMANCE360® has 3 total units in the United States, including 0 franchised units and 3 company-owned units.
Is PERFORMANCE360® a good franchise to buy?
FranchiseVerdict rates PERFORMANCE360® as a A-grade franchise with a risk score of 48 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.