Bottom line
- Total investment $83K – $209K including a $40K franchise fee, 5.0% ongoing royalty.
- Average unit revenue of $940K/year. Estimated payback in 0.5 years.
- Rated MODERATE with a risk score of 67/100.
- Emerging franchise — only 2 years of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one dClutterfly unit return on the cash you put in?
Unlevered ROIC · per unit
62%
Above typical band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 dClutterfly units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$752K
on $3.8M purchase
Total debt
$3.0M
SBA $1.9M + senior + seller note
Overview
About
dClutterfly appears to be a decluttering/organizing service where franchisees manage residential or commercial space organization projects for clients. Daily operations likely involve client consultations, sorting/organizing work, potential donation coordination, and project management. The model suggests hands-on service delivery with possible team scaling as the business grows.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 15 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
dClutterfly presents extreme risk as an unproven, single-unit micro-franchise lacking financial transparency and operating on going concern basis.
Score breakdown · what drove the 67 / 100 rating
- 01MINOROnly 1 unit in system with unknown growth trajectory indicates nascent/stagnant franchise with no proven scalability
- 02HIGHGoing Concern status is FALSE — suggests material uncertainty about company's ability to continue operations
- 03MEDNo Item 19 (financial performance representations) disclosed despite claiming $940K avg revenue — impossible to verify claims or validate franchisee profitability
- 04MINORMassive investment range ($83K-$209K) with opaque cost structure raises questions about capital requirements and hidden expenses
- 05MINORSingle unit data point is statistically meaningless — cannot determine if $319K net income is typical, outlier, or cherry-picked
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
15 numbers
One-time purchase · CSV download · Validation questions included
FDD download
dClutterfly · FDD (2025) PDF