360 Tour DesignsFranchise Cost, Revenue & Review 2026
Data from FDD filing
FranchiseVerdict summary · 2026
A 360 Tour Designs franchise requires a total initial investment of $66K – $77K, including a $35K franchise fee and an ongoing 8.0% royalty[2]. Per the 2025 FDD, average unit revenue was $202K[2]. Verdict grade: B. Run a live ROI scan →
Data last verified June 18, 2026 · figures per the 2025 FDD issuance
Overview
- Investment
- $66K – $77K
- 43rd pct Real Estate
- Avg gross sales
- $202K
- 8th pct Real Estate
- Royalty
- 8.0%
- 43rd pct Real Estate
- Units
- 19
- 17th pct Real Estate
- SBA default
- N/A
Quick verdict · Real Estate · color = vs category peers
Green = >15% above Real Estate avg · No shading = within ±15% · Red = >15% below avg · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Franchised units fell from 15 to 12 over 3 years. Investigate why operators are leaving.
Bottom line
- Total investment $66K – $77K including a $35K franchise fee, 8.0% ongoing royalty.
- Average unit revenue of $202K/year (median $69K).
- Verdict B (Above Average) with a risk score of 62/100.
- 4 units terminated last reporting year (21.1% of the system). Ask existing franchisees why.
Item 1 · who you're contracting with
The Franchisor
- Legal entity
- 360 TOUR DESIGNS FRANCHISING, LLC
- Parent company
- 360 Tour Designs Holding, LLC
- CEO title
- Chief Executive Officer
- Greg Drake
- CEO experience
- 29 yrs
- Years in role or industry
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- PA
- HQ
- 355 North 21st Street, Suite 105, Camp Hill, Pennsylvania 17011
- Auditor
- DA Advisory Group PLLC
- Audited financials
- Franchisor revenue
- $131K
- vs $284K prior year
Overview
About
360 Tour Designs franchisees create virtual property tours and 3D visualization services for real estate agents and property managers. Day-to-day operations include client acquisition, tour production using specialized software/equipment, quality control, and customer service. The business model is service-based with location-dependent revenue tied to local real estate market activity.
- CEO
- Greg Drake
- Headquarters
- PA
- Founded
- 2018
- FDD year
- 2025
- States available
- 5
FDD Item 7 · 2025 filing · 14 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $35K | $35K | |
| Initial Training Travel Expensesnot refundable | $500 | $2K | |
| Initial Marketing Materialsnot refundable | $3K | $3K | |
| Initial Social Media Management Feenot refundable | $2K | $2K | |
| Photography Equipmentnot refundable | $23K | $23K | |
| Office Furniture, Fixtures, Equipment and Supplies | $0 | $900 | |
| Licenses and Permits | $200 | $500 | |
| Vehicle | $0 | $1K | |
| Membership/Association Dues | $250 | $1K | |
| Professional Fees | $2K | $3K | |
| Insurance | $375 | $1K | |
| Operating Expenses / Additional Funds (3 months) | $2K | $7K | |
| Development Fee (Area Development Agreement - 3+ outlets)not refundable | $69K | $69K | |
| Cost of first Franchised Business (Area Development Agreement) | $32K | $43K | |
| Total initial investment | $167K | $189K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$24K
12.0% margin
Unlevered ROIC
32%
EBITDA / total invested capital
Payback
3.2 yrs
cash-on-cash, unlevered
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $66K – $77K
- Near category avg vs category
- Liquid capital req'd
- $2K – $7K
- Better than avg vs category
- Franchise fee
- $26K – $35K
- Better than avg vs category
- Royalty
- 8.0%
- Gross Revenue · typical 6–8%
- Ad fund
- $100 per month
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Transfer fee | $75 |
| Renewal fee | $3K |
| Total fee load | 8.0% of rev |
Financial Performance
- Avg gross sales
- $202K
- Per unit, per year
- Median gross sales
- $69K
- Item 19 type
- Historical Revenue
- Sample size
- 15 units
- vs category median 41 · small
- Range (low → high)
- $18K→$819K
- Cohort dispersion (min → max)
- Transparency
- 4 / 5
- vs category median 0 / 5 · above
Compared against 121 Real Estate brands
vs Real Estate averages
How 360 Tour Designs Compares
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 19
- Opened
- 1
- Last reporting year
- Closed
- 4
- Terminated
- 4
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 21.1%
- Company-owned
- 4
- Corporate units in the system
- % franchised
- 79%
- vs corporate-owned
- Net growth (yr3)
- -20.0%
- Net unit change last year
- 3-yr CAGR
- -20.0%
- Compounded over last 3 years
3-year detail · Item 20
- Transfers (3yr)
- 1
- Projected new
- 3
- Franchisor's next-year forecast
- Transfer rate
- 5.3%
- Owners selling to other franchisees
- Termination rate
- 21.1%
- Franchisor-initiated terminations
- Ceased ops
- 21.1%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 4 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
Risk analysis
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Contracting franchise system with regulatory history, undisclosed profitability data, and unclear unit economics creates elevated investment risk.
Litigation (Item 3)
360 Tour Designs & Marketing, LLC settled two state regulatory violations: (1) Washington - August 9, 2019 - violation of Washington Franchise Investment Protection Act for selling franchises without effective Disclosure Document registration; (2) Virginia - November 7, 2019 - violation of Virginia Retail Franchising Act for selling franchises without effective Disclosure Document registration, including rescission offer to Virginia franchisee and $6,000 in monetary relief and investigative costs.
Largest disclosed settlement: $6,000
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · DA Advisory Group PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 62 / 100 rating
- 01MEDUnit count declined 20% YoY (19 units), indicating system contraction and potential franchisee dissatisfaction
- 02MEDNet income not disclosed in Item 19 — unable to validate profitability claims or ROI on $66-77K investment
- 03MINORTwo regulatory settlements (WA & VA, 2019) for selling franchises without proper registration — suggests compliance/disclosure issues
- 04MINORRoyalty structure (8% of gross) on average revenue of $201,655 yields ~$16,132 annual royalties with unknown net margins
- 05MEDHigh initial investment ($34,500 franchise fee + $66-77K total) relative to disclosed average revenue raises ROI concerns
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 1 |
| Territory type | Zip Codes |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 250,000 |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 50 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 5 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Pennsylvania |
| Litigation count | 2 |
View Item 3 litigation summary
360 Tour Designs & Marketing, LLC settled two state regulatory violations: (1) Washington - August 9, 2019 - violation of Washington Franchise Investment Protection Act for selling franchises without effective Disclosure Document registration; (2) Virginia - November 7, 2019 - violation of Virginia Retail Franchising Act for selling franchises without effective Disclosure Document registration, including rescission offer to Virginia franchisee and $6,000 in monetary relief and investigative costs.
Items 10, 11
Training & Operations
- Classroom training
- 12 hrs
- On-the-job training
- 5 hrs
- Training location
- Camp Hill, Pennsylvania
- Ongoing training
- Required
- Time to open
- 2 mo
- From signing to launch
- POS system
- Proprietary Software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Proprietary Software
Item 20 · call current owners
Franchisee Contacts
14 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
360 Tour Designs · FDD (2025) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a 360 Tour Designs franchise?
The total investment to open a 360 Tour Designs franchise ranges from $66K – $77K, with an initial franchise fee of $35K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do 360 Tour Designs franchise owners earn?
According to Item 19 of the 360 Tour Designs FDD, the average gross sales per unit is $202K. The median is $69K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is 360 Tour Designs's franchise failure rate?
SBA 7(a) loan charge-off data is not available for 360 Tour Designs (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many 360 Tour Designs franchise locations are there?
As of their most recent FDD filing, 360 Tour Designs has 19 total units in the United States, including 15 franchised units and 4 company-owned units. 1 new units were opened in the latest reporting year.
Is 360 Tour Designs a good franchise to buy?
FranchiseVerdict rates 360 Tour Designs as a B-grade franchise with a risk score of 62 out of 100, based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.