360 Tour Designs Franchise Cost, Revenue & Review 2026
- Investment
- $66K – $77K
- Disclosed sales
- $62K
- gross sales, not profit
- SBA charge-off
- Not SBA-matched
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
360 Tour Designs is a real estate media franchise providing property photography, virtual tours, and floor plans for agents. Franchisees run local operations, scheduling shoots and delivering listing media.
FranchiseVerdict summary · 2026
A 360 Tour Designs franchise requires a total initial investment of $66K – $77K, including a $35K franchise fee and an ongoing 8.0% royalty[2]. Per the 2025 FDD, average unit revenue was $62K[2]. FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: medium - issued 12 to 24 months ago; a newer filing is likely on file
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored6 of 6 headline figures on this page cite a page of the filing.
Overview
- Investment
- $66K – $77K
- 52nd pct Real Estate
- Avg gross sales
- $62K
- 0th pct Real Estate
- Royalty
- 8.0%
- 57th pct Real Estate
- Units
- 15
- 19th pct Real Estate
- SBA charge-off
- N/A
Quick verdict · Real Estate · color = vs category peers
Green = favorable by >10% vs Real Estate median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $66K – $77K including a $35K franchise fee, 8.0% ongoing royalty.
- RETURNSAverage unit revenue of $62K/year.
- RISKVerdict C (Average), verdict score 40/100 (higher is better).
- GROWTHNegative: net -3 franchised outlets in the latest year (1 opened, 4 closed) (Item 20).
- FLAG4 units terminated last reporting year (26.7% of the system). Ask existing franchisees why.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- 360 Tour Designs Franchising, LLC
- Parent company
- 360 Tour Designs Holding, LLC
- FDD Item 1, page 6 of the 2025 FDD
- Predecessor
- None
- Prior franchisor entity
- CEO title
- Chief Executive Officer
- Greg Drake
- CEO experience
- 29 yrs
- Years in role or industry
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- Pennsylvania
- HQ
- 355 North 21st Street, Suite 105, Camp Hill, Pennsylvania, 17011
- Auditor
- DA Advisory Group PLLC
- Audited financials
- Franchisor revenue
- $284K
- vs $131K prior year
Overview
About
- CEO
- Greg Drake
- Headquarters
- Pennsylvania
- Founded
- 2018
- FDD year
- 2025
- States available
- 5
Can you afford it, and what does the money buy?
Entry cost runs 46% below the typical real estate franchise.
Source: FDD 2025 · Items 5–7
Full Item 7 breakdown12 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $35K | $35K | |
| Initial Training Travel Expensesnot refundable | $500 | $2K | |
| Initial Marketing Materialsnot refundable | $3K | $3K | |
| Initial Social Media Management Feenot refundable | $2K | $2K | |
| Photography Equipmentnot refundable | $23K | $23K | |
| Office Furniture, Fixtures, Equipment and Supplies | $0 | $900 | |
| Licenses and Permits | $200 | $500 | |
| Vehicle | $0 | $1K | |
| Membership/Association Dues | $250 | $1K | |
| Professional Fees | $2K | $3K | |
| Insurance | $375 | $1K | |
| Operating Expenses / Additional Funds (3 months) | $2K | $7K | |
| Total initial investment | $66K | $77K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $66K – $77K
- Middle of category vs category
- Liquid capital req'd
- $2K – $7K
- Top 40% of category vs category
- Franchise fee
- $35K – $35K
- Middle of category vs category
- Royalty
- 8.0%
- typical 6–8%
- Ad fund
- Brand Development Fund Contribution of $100 per month, su…
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Transfer fee | $75 |
| Renewal fee | $3K |
| Total fee load | 8.0% of rev |
What do units actually make?
Average unit sales run 84% below the real estate norm.
Source: FDD 2025 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for 360 Tour Designs until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$76K
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one 360 Tour Designs unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for ad fund rate, COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
- Avg gross sales
- $62K
- Per unit, per year
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- gross revenue
- Sample size
- 4 outlets
- vs category median 53 · small
- Range (low → high)
- $18K→$819KCited, not corroborated — printed on page 41 of the 2025 FDD. Nothing else in our record independently restates or re-derives it.
- Cohort dispersion (min → max)
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 4 / 10
- vs category median 0 / 10 · above
Compared against 101 Real Estate brands
Revenue is only 0.9x the investment. This means each unit may take 5+ years to recoup the initial outlay at typical margins.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $62K/year in gross sales. Revenue-to-investment ratio: 0.9x.
Fee burden
Total ongoing fee load of 8.0% (near the Real Estate median).
Disclosure
Transparency score 4/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence. Sample size of 4 outlets — treat as directional only.
Operator retention
System contracting at -20.0% CAGR over 3 years. Investigate whether closures are franchisor-driven consolidation or franchisee exits.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Real Estate medians
How 360 Tour Designs Compares
Category median of published Real Estate brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 15
- Opened
- 1
- Last reporting year
- Closed
- 4
- Terminated
- 4
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 26.7%
- Company-owned
- 3
- Corporate units in the system
- % franchised
- 80%
- vs corporate-owned
- Net growth (3-yr)
- -20.0%
- Net unit change over 3 years
- 3-yr CAGR
- -20.0%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 4
- Not renewed
- 0
- Signed, not yet open
- 0
- 0.00 per open outlet · Item 20 Table 5
- Projected new
- 2
- Franchisor's next-year forecast
- Transfer rate
- 5.3%
- Owners selling to other franchisees
- Termination rate
- 21.1%
- Franchisor-initiated terminations
- Ceased ops
- 21.1%
- Units that stopped operating
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 4 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Where the owners are · Item 20 owner list
14 current owners across 4 states.
- PA 8
- IN 4
- CO 1
- MD 1
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Contracting franchise system with regulatory history, undisclosed profitability data, and unclear unit economics creates elevated investment risk.
Litigation (Item 3)
Subject: the franchisor is a named party (defendant).
Two regulatory consent/settlement orders, both against affiliate 360 Tour Designs & Marketing, LLC: (1) Washington DFI Securities Division Consent Order No. S-19-2680-19-CO01 (Aug 9, 2019) for selling franchises while not effectively registered; (2) Virginia State Corporation Commission Settlement Order Case No. SEC-2019-00043 (Nov 7, 2019) for the same, with $5,000 monetary relief plus $1,000 investigative costs and rescission offer.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · DA Advisory Group PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 40 / 100 verdict
- 01MEDUnit count declined 20% YoY (19 units), indicating system contraction and potential franchisee dissatisfaction
- 02MEDNet income not disclosed in Item 19 — unable to validate profitability claims or ROI on $66-77K investment
- 03MINORTwo regulatory settlements (WA & VA, 2019) for selling franchises without proper registration — suggests compliance/disclosure issues
- 04MINORRoyalty structure (8% of gross) on average revenue of $201,655 yields ~$16,132 annual royalties with unknown net margins
- 05MEDHigh initial investment ($34,500 franchise fee + $66-77K total) relative to disclosed average revenue raises ROI concerns
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 8.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 1 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 250,000 |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 50 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 5 days |
| Mandatory arbitration | No |
| Arbitration location | Pennsylvania |
| Jury trial waiver | Yes |
| Governing law | Pennsylvania |
| Litigation count | 2 |
View Item 3 litigation summary
Two regulatory consent/settlement orders, both against affiliate 360 Tour Designs & Marketing, LLC: (1) Washington DFI Securities Division Consent Order No. S-19-2680-19-CO01 (Aug 9, 2019) for selling franchises while not effectively registered; (2) Virginia State Corporation Commission Settlement Order Case No. SEC-2019-00043 (Nov 7, 2019) for the same, with $5,000 monetary relief plus $1,000 investigative costs and rescission offer.
Items 10, 11
Training & Operations
- Classroom training
- 12 hrs
- On-the-job training
- 5 hrs
- Training location
- Mechanicsburg / Camp Hill, Pennsylvania
- Ongoing training
- Required
- Time to open
- 2 mo
- From signing to launch
- Franchisor financing
- Not offered
- Item 10
- POS system
- Proprietary Software
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Proprietary Software
Item 20 · call current owners
Franchisee Contacts
14 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a 360 Tour Designs franchise?
The total investment to open a 360 Tour Designs franchise ranges from $66K – $77K, with an initial franchise fee of $35K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do 360 Tour Designs franchise owners earn?
According to Item 19 of the 360 Tour Designs FDD, the average gross sales per unit is $62K. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns 360 Tour Designs?
360 Tour Designs is franchised by 360 Tour Designs Franchising, LLC. Its parent company is 360 Tour Designs Holding, LLC. Source: FDD Item 1, 2025 filing.
What is Item 19 in the 360 Tour Designs FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the 360 Tour Designs FDD and qualifies whose outlets they describe.
What is 360 Tour Designs's franchise failure rate?
SBA 7(a) loan charge-off data is not available for 360 Tour Designs (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many 360 Tour Designs franchise locations are there?
As of their most recent FDD filing, 360 Tour Designs has 15 total units in the United States, including 12 franchised units and 3 company-owned units. 1 new units were opened in the latest reporting year.
Is 360 Tour Designs a good franchise to buy?
FranchiseVerdict rates 360 Tour Designs as a C-grade franchise with a verdict score of 40 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent 360 Tour Designs, you can request corrections or provide updated information.
Other Real Estate franchises
Compare similar franchise opportunities in the Real Estate category
Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.