Zenshi / AFC / Wild Blue
Formerly known as Wild Blue Car Wash
Bottom line
- Total investment $3K – $239K including a $6K franchise fee, 8.0% ongoing royalty.
- No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
- Rated CAUTION with a risk score of 69/100.
- No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one Zenshi / AFC / Wild Blue unit return on the cash you put in?
Unlevered ROIC · per unit
66%
Above typical band (30–60%)
Overview
About
Franchisees operate fast-casual seafood restaurants (primarily sushi/poke or fried chicken concepts under the AFC/Wild Blue brands) serving prepared meals in quick-service format. Day-to-day operations include food preparation, inventory management, staff scheduling, and customer service across a compressed service model with royalty obligations to the parent franchisor.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 30 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
30
states with franchisees (per FDD Item 12)
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
This QSR franchise operates a stagnant, litigation-prone system with non-transparent financials, unprotected territories, and questionable food safety compliance—making it a high-risk investment despite low entry fees.
Score breakdown · what drove the 69 / 100 rating
- 01MEDStagnant unit growth (1.6% YoY) suggests system maturity or decline despite 4,438 locations
- 02MEDNo disclosed average revenue or net income prevents ROI validation and suggests franchisor opacity
- 03HIGHMultiple litigation cases involving joint employment, food safety violations (carbon monoxide treated tuna), and wrongful termination indicate operational and legal compliance issues
- 04MINORUnprotected territory creates direct competition risk within franchise system
- 05HIGHNo going concern statement raises questions about franchisor financial stability and long-term viability
- 06MINORWide investment range ($3,350–$238,804) suggests inconsistent unit economics or unclear fee structure
- 07MED8–11% royalty on undisclosed revenue makes profitability assessment impossible
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
95 numbers
One-time purchase · CSV download · Validation questions included
FDD download
Zenshi / AFC / Wild Blue · FDD (2024) PDF