Structural Elements Franchise Cost, Revenue & Review 2026
Data from FDD filing
Analysis by FranchiseVerdict Research · Methodology
Structural Elements is a wellness franchise offering fascia-focused bodywork and movement therapy to improve mobility and reduce pain. Franchisees run the studios, managing practitioners, client sessions, and memberships.
FranchiseVerdict summary · 2026
A Structural Elements franchise requires a total initial investment of $11K – $23K and an ongoing 8.0% royalty[2]. The 2026 FDD does not disclose unit-level revenue (no Item 19). FranchiseVerdict grade: F (Weakest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2026 FDD issuance
Overview
- Investment
- $11K – $23K
- 2nd pct Healthcare
- Avg gross sales
- N/A
- Royalty
- 8.0%
- 47th pct Healthcare
- Units
- 3
- 11th pct Healthcare
- SBA charge-off
- N/A
Quick verdict · Healthcare · color = vs category peers
Green = favorable by >10% vs Healthcare avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $11K – $23K, 8.0% ongoing royalty.
- RETURNSThis FDD makes no financial performance representation at all. Item 19 reads in full: 'We do not make any representations about a franchisee's future financial performance or the past financial performance of company-owned or franchised outlets' (printed p.43). No revenue figure for any outlet appears anywhere in the document.
- RISKVerdict F (Weakest tier), verdict score 28/100 (higher is better).
- FLAGAuditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Structural Elements Franchising, LLC
- Parent company
- Structural Elements Holdings LLC
- Predecessor
- Structural Elements, LLC
- Prior franchisor entity
- CEO title
- Founder and Member
- Douglas Bertram
- Incorporated in
- Maryland
- HQ
- 13214 Fountainhead Plaza, Hagerstown, Maryland 21742
- Auditor
- Smith Elliott Kearns & Company, LLC
- Audited financials
- Franchisor revenue
- $186K
- vs $207K prior year
- ⚠ Going-concern note
- Disclosed in FDD 2026
- Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.
Overview
About
- CEO
- Douglas Bertram
- Headquarters
- MD
- Founded
- 2015
- FDD year
- 2026
- States available
- 2
Can you afford it, and what does the money buy?
Entry cost runs 96% below the typical healthcare franchise.
Source: FDD 2026 · Items 5–7
FDD Item 7 · 2026 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Working capital (3–6 mo) | $750 | $2K |
| Equipment, build-out, other | $10K | $22K |
| Total initial investment | $11K | $23K |
Source: Structural Elements 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $11K – $23K
- Top 40% of category vs category
- Liquid capital req'd
- $750 – $2K
- Top 40% of category vs category
- Franchise fee
- N/A
- Paid to franchisor at signing
- Royalty
- 8.0%
- percentage · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 10.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 8.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Transfer fee | $625 |
| Renewal fee | $625 |
| Total fee load | 10.0% of rev |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Structural Elements did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one Structural Elements unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
614%
Above the 30–60% band. Verify revenue is per-unit average
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
This FDD makes no financial performance representation at all. Item 19 reads in full: 'We do not make any representations about a franchisee's future financial performance or the past financial performance of company-owned or franchised outlets' (printed p.43). No revenue figure for any outlet appears anywhere in the document.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 10.0% (near the Healthcare average).
Disclosure
Franchisor chose not to disclose financial performance representations. You will need to gather unit economics directly from existing franchisees.
Operator retention
Net unit growth roughly flat at 0.0%.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Healthcare averages
How Structural Elements Compares
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 3
- Opened
- 0
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 67%
- vs corporate-owned
- Net growth (3-yr)
- +0.0%
- Net unit change over 3 years
- 3-yr CAGR
- +0.0%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 2 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
2
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
No SBA loan data available for this brand.
What could kill this investment?
The auditor flagged going-concern doubt (Item 21) — the single biggest risk here.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Auditor raised going-concern doubt (going_concern_note=true, financial_distress=true) with negative net worth of -$314,476 and a net loss of -$315,926 nearly equal to $206,824 revenue. Franchising since 2016 (not early-stage) with only 3 units and one recently lost, plus no Item 19 disclosure. Genuine going-concern doubt at a non-startup pushes this into serious.
Audited financials (Item 21)
Yes · Smith Elliott Kearns & Company, LLC⚠ Going-concern note flagged
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Score breakdown · what drove the 28 / 100 verdict
- 01MINORGoing-concern doubt at a non-startup (franchising since 2016)
- 02MINORNegative net worth -$314,476; net loss -$315,926 vs $206,824 revenue
- 03MINORTiny 3-unit system, no Item 19 disclosure
- 04MINORNo litigation or bankruptcy (partial mitigant)
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 10.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 3 years |
|---|---|
| Renewal term | 3 years |
| Allowed renewalsℹ | 3 |
| Protected territory | No |
| Online sales rights | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Not allowed |
| Owner-operator | Required |
| Non-compete (years)ℹ | 2 years |
| Right of first refusalℹ | No |
| Termination notice | 30 days |
| Mandatory arbitration | Yes |
| Jury trial waiver | Yes |
| Governing law | Maryland |
| Litigation count | 0 |
Items 10, 11
Training & Operations
- Classroom training
- 18 hrs
- On-the-job training
- 23 hrs
Items 5 & 11
Franchisor Support
Item 20 · call current owners
Franchisee Contacts
12 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Structural Elements · FDD (2026) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Structural Elements franchise?
The total investment to open a Structural Elements franchise ranges from $11K – $23K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Structural Elements franchise owners earn?
Structural Elements does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the Structural Elements FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Structural Elements FDD and qualifies whose outlets they describe.
What is Structural Elements's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Structural Elements (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Structural Elements franchise locations are there?
As of their most recent FDD filing, Structural Elements has 3 total units in the United States, including 2 franchised units and 1 company-owned units.
Is Structural Elements a good franchise to buy?
FranchiseVerdict rates Structural Elements as a F-grade franchise with a verdict score of 28 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent Structural Elements, you can request corrections or provide updated information.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.