FranchiseVerdict
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FV-02122·STRONGExcellent91

redbox+

OtherFranchising since 2021Website
Investment
$671K – $1.1M
88th pct Other
Avg revenue
$1.2M
34th pct Other
Royalty
Units
253
89th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $671K – $1.1M including a $60K franchise fee.
  • Average unit revenue of $1.2M/year (median $1.0M).
  • Rated STRONG with a risk score of 51/100. SBA loan default rate of 0.0% across 169 loans (below the industry average).
  • System contracting at -6.3% CAGR over 3 years. Investigate whether closures are franchisor-driven (consolidation) or franchisee-driven (economics).

Item 1 · who you're contracting with

The Franchisor

Legal entity
Redbox+ International, LLC
Parent company
BELFOR Franchise Group, LLC
Incorporated in
Michigan
HQ
5405 Data Court, Ann Arbor, Michigan 48108
Auditor
BDO USA, P.C.
Audited financials
Franchisor revenue
$29.5M
vs $30.1M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one redbox+ unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $1,154,068
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $671K–$1.1M
Working capital
$
FDD reports $25K–$35K

Unlevered ROIC · per unit

19%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$173K
EBITDA margin
15.0%
Total invested
$896K
Payback
62 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 redbox+ units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$1.8M

on $9.2M purchase

Total debt

$7.4M

SBA $4.6M + senior + seller note

Overview

About

Redbox+ franchisees operate small retail/kiosk locations or partner locations offering DVD and Blu-ray rentals, video games, and merchandise sales. Day-to-day activities include inventory management, customer service at physical kiosks or retail partnerships, restocking rental inventory, handling transactions, and maintenance of vending/retail equipment.

CEO
Sheldon Yellen
Founded
2021
FDD year
2026
States available
27

Item 7 · what it costs

The Vitals

Total investment
$671K – $1.1M
All-in to open one unit
Liquid capital
$25K – $35K
Cash you must have on hand
Franchise fee
$60K
Royalty
Between 6% and 8% of Gross Sales
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$1.2M
Per unit, per year
Median gross sales
$1.0M
Item 19 type
Average and Median Revenue
Sample size
63 units
vs category median 20 · large
Range (low → high)
$98K$3.6M
Cohort dispersion
Transparency
6 / 5
vs category median 3 / 5 · above
Revenue rank34th
vs Other peers
Investment cost rank88th
Lower investment ranks lower (better)
Royalty rate rank70th
Lower royalty = lower percentile (better)
Unit count rank89th
vs Other peers
Risk score rank17th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
253
Opened
10
Last reporting year
Closed
10
Turnover rate
4.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+0.0%
Net unit change last year
3-yr CAGR
-6.3%
Compounded over last 3 years
2024
253±0
Franchised units
2025
253
Franchised units
2026
270
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 28 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 28 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
169
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

51
Risk · 0-100
STRONG51 / 100

Redbox+ operates under a financially distressed franchisor with undisclosed profitability metrics, stagnant unit growth, and ongoing corporate restructuring that threatens support infrastructure and brand viability.

Score breakdown · what drove the 51 / 100 rating

  1. 01HIGHGoing Concern status indicates financial distress at franchisor level — raises sustainability questions
  2. 02MEDNet income not disclosed in Item 19 — cannot assess actual franchisee profitability despite $1.15M avg revenue
  3. 03MINORUnit count stagnant at 253 with unknown growth trajectory — suggests market saturation or underperformance
  4. 04MINORHigh initial investment ($671K-$1.06M) paired with 6-8% royalties creates thin margin for error
  5. 05HIGHRedbox parent company (Chicken Soup for the Soul Entertainment) filed for bankruptcy protection in 2024 — existential franchisor risk

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Zip codes
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
1.5 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Michigan

Item 11

Training & Operations

Classroom training
17 hrs
On-the-job training
16 hrs
POS system
QuickBooks Online Accounting and redbox+ CRM Operating System
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

70 numbers

Locked
(484) 640-••••
PA
(480) 666-••••
AZ
(612) 552-••••
MN

One-time purchase · CSV download · Validation questions included

FDD download

redbox+ · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above