Mobility City Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Mobility City is a retail and service franchise selling, renting, and repairing mobility equipment like scooters, wheelchairs, and hospital beds. Franchisees run showrooms and mobile service, managing sales, rentals, and on-site repairs.
FranchiseVerdict summary · 2026
A Mobility City franchise requires a total initial investment of $240K – $540K, including a $48K – $168K franchise fee and an ongoing 7.0% royalty[2]. Per the 2026 FDD, average unit revenue was $860K[2]. SBA 7(a) loans show a 4.5% charge-off rate across 22 loans[1]. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2026 FDD issuance
Overview
- Investment
- $240K – $540K
- 27th pct Retail
- Avg gross sales
- $860K
- Incl. company outlets10th pct Retail
- Royalty
- 7.0%
- 26th pct Retail
- Units
- 51
- 21st pct Retail
- SBA charge-off
- 4.5%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Retail · color = vs category peers
Green = favorable by >10% vs Retail avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $240K – $540K including a $48K franchise fee, 7.0% ongoing royalty.
- RETURNSAverage unit revenue of $860K/year (median $821K) (includes company-owned outlets).
- RISKVerdict A (Strongest tier), verdict score 70/100 (higher is better). SBA loan charge-off rate of 4.5% across 22 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- FLAGBankruptcy history disclosed in the FDD. Review Item 4 for details before proceeding.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Mobility City Holdings, Inc.
- Parent company
- None
- CEO title
- Director and President
- Diane Baratta
- Incorporated in
- FL
- HQ
- 1200 Yamato Road, Suite A9, Boca Raton, Florida 33431
- Auditor
- Metwally CPA PLLC
- Audited financials
- Franchisor revenue
- $3.3M
- vs $4.1M prior year
Overview
About
- CEO
- Diane Baratta
- Headquarters
- FL
- Founded
- 2017
- FDD year
- 2026
- States available
- 25
Can you afford it, and what does the money buy?
Entry cost is about average for a retail franchise.
Source: FDD 2026 · Items 5–7
FDD Item 7 · 2026 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $48K | $48K |
| Working capital (3–6 mo) | $40K | $60K |
| Equipment, build-out, other | $153K | $432K |
| Total initial investment | $240K | $540K |
Source: Mobility City 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $240K – $540K
- Top 40% of category vs category
- Liquid capital req'd
- $40K – $60K
- Top 40% of category vs category
- Franchise fee
- $48K – $168K
- Top 40% of category vs category
- Royalty
- 7.0%
- percentage · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 8.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 7.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $3K |
| Transfer fee | $35K |
| Renewal fee | $2K |
| Inventory (initial) | $55K – $65K |
| Total fee load | 8.0% of rev |
What do units actually make?
Average unit sales run 11% below the retail norm.
Includes company-owned outlets
Source: FDD 2026 · Item 19
Single-unit · estimated
Returns at a glance
Indicative numbers using FDD Item 7 / Item 19 inputs and category-benchmarked cost ratios. Full single-unit, 25-unit portfolio, and LBO models (with every input editable to stress-test your own scenario) live on the financials page.
Store EBITDA · annual
$60K
7.0% margin
Unlevered ROIC
14%
EBITDA / total invested capital
Payback
7.3 yrs
cash-on-cash, unlevered
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit. The target band for an attractive franchise is 30–60% ROIC. Below that and a passive index fund likely outperforms; above that and the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses. It's the top line only. Operating costs below are category estimates. Override them to match your real lease quote, labor market, and build-out budget.
Returns model · single-unit ROIC
What would one Mobility City unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
14%
Below the 30–60% attractive-franchise band
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2026 FDD
Financial Performance
Includes company-owned outlets
- Avg gross sales
- $860K
- Per unit, per year
- Median gross sales
- $821K
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- gross sales
- Sample size
- 42 outlets
- vs category median 47
- Range (low → high)
- $306K→$1.7M
- Cohort dispersion (min → max)
- Reporting year
- 2025
- Fiscal year the figures cover
- Source filing
- FDD 2026
- Disclosed in the 2026 filing, covering 2025
- Transparency
- 9 / 10
- vs category median 3 / 10 · above
Compared against 278 Retail brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
Average unit generates $860K/year in gross sales. Revenue-to-investment ratio: 2.2x. Includes company-owned outlets.
Fee burden
Total ongoing fee load of 8.0% (near the Retail average).
Disclosure
Transparency score 9/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Operator retention
System expanding at 51.5% CAGR over 3 years across 51 units — operators are staying and new ones are joining.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Retail averages
How Mobility City Compares
Is the system healthy?
Source: FDD 2026 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 51
- Opened
- 8
- Last reporting year
- Closed
- 2
- Turnover rate
- 10.0%
- Company-owned
- 1
- Corporate units in the system
- % franchised
- 98%
- vs corporate-owned
- Net growth (3-yr)
- +51.5%
- Net unit change over 3 years
- 3-yr CAGR
- +51.5%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 27
- Closed (3yr)
- 1
- Terminated (3yr)
- 4
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 5
- Reacquired (3yr)
- 0
- Franchisor bought back
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 9 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Fast growth in a small system. Newer franchisors expanding quickly may not yet have the support infrastructure of larger systems.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 22
- Loan volume
- $4.7M
- Median loan
- $206K
- 50th percentile
- Charge-off rate
- 4.5%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 95.5%
- 5-yr charge-off
- N/A
- Loans approved 2021+
- Active lenders
- 12
- Defaults
- 1
- Typical loan rate
- 8.6%
- avg rate to borrowers
- Franchised industry avg
- 16.3%
- brand beats franchise avg ↓
- Jobs supported
- 128
- 2.7 per loan
- Lender concentration
- 36%
- top lender's share
Borrower mix: 86% went to startups / new businesses, 14% to established operators
Franchise vs independent — in all other health and personal care stores, franchised businesses charge off at 16.3% vs 21.4% for independents — franchising is associated with 24% lower SBA default risk in this category.
Top lenders financing Mobility City franchisees
Showing 3 of 12 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Mobility City's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 10 lenders with concentration factor
- Per-state charge-off rates across 12 states
- Startup risk premium and job creation velocity
- 9-year lending trend
Instant access. No subscription.
What could kill this investment?
SBA loans charge off at 4.5% — 72% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Early-stage mobility franchise with litigation history around licensing disclosures, no verified financial performance data, and modest unit growth that requires careful validation of claimed profitability and operational support.
Litigation (Item 3)
One settled arbitration: Downing & Downing LLC v. Mobility City Holdings, Inc. - Case 01-20-0000-7654; settled April 2020 with payment to former franchisee alleging failure to disclose licensing requirements and material omissions.
Bankruptcy (Item 4)
Disclosed in last 7 years
Vincent L. Baratta (COO) filed Chapter 7 personal bankruptcy on January 12, 2018 (Case 18-10432-MAM); received discharge April 13, 2018, in connection with a divorce.
Audited financials (Item 21)
Yes · Metwally CPA PLLC
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: Yes
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 70 / 100 verdict
- 01HIGHLitigation history involving franchisee claims of inadequate disclosure regarding licensing requirements—a material operational issue
- 02MINORNo Item 19 Financial Performance Representation (Going Concern = False) limits ability to validate the $315,104 average net income claim independently
- 03MEDModest unit growth of 13.6% YoY with only 51 total units suggests a small, still-scaling system with limited track record
- 04MINORRoyalty structure with $4,000/month minimum may create cash flow pressure for lower-performing locations near breakeven
- 05MINORHigh initial investment range ($240K-$540K) relative to system size and maturity increases franchisee downside risk
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 8.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2026 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 10 years |
| Allowed renewalsℹ | 1 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 600,000 |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 25 mi |
| Right of first refusalℹ | Yes |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 2 |
| Mandatory arbitration | No |
| Arbitration location | FL |
| Jury trial waiver | No |
| Governing law | FL |
| Litigation count | 1 |
View Item 3 litigation summary
One settled arbitration: Downing & Downing LLC v. Mobility City Holdings, Inc. - Case 01-20-0000-7654; settled April 2020 with payment to former franchisee alleging failure to disclose licensing requirements and material omissions.
Items 10, 11
Training & Operations
- Classroom training
- 34 hrs
- On-the-job training
- 9 hrs
- Training location
- Boca Raton, Florida
- Ongoing training
- Required
- Site selection
- franchisee with franchisor approval
- Franchisor financing
- Not offered
- Item 10
- POS system
- Method
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Method
Item 20 · call current owners
Franchisee Contacts
24 owners to call
Name · phone · city · state. Extracted from FDD Item 20
FDD download
Mobility City · FDD (2026) PDF
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Mobility City franchise?
The total investment to open a Mobility City franchise ranges from $240K – $540K, with an initial franchise fee of $48K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Mobility City franchise owners earn?
According to Item 19 of the Mobility City FDD, the average gross sales per unit is $860K. The median is $821K. Important context: Includes company-owned outlets. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
What is Item 19 in the Mobility City FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Mobility City FDD and qualifies whose outlets they describe.
What is Mobility City's franchise failure rate?
Based on SBA 7(a) loan data, Mobility City has a charge-off rate of 4.5% across 22 loans, meaning 4.5% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Mobility City franchise locations are there?
As of their most recent FDD filing, Mobility City has 51 total units in the United States, including 50 franchised units and 1 company-owned units. 8 new units were opened in the latest reporting year.
Is Mobility City a good franchise to buy?
FranchiseVerdict rates Mobility City as a A-grade franchise with a verdict score of 70 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.