FranchiseVerdict
Hydralive logo
FV-01260·MODERATEExcellent91

Hydralive

Health & Wellness - OtherFranchising since 2017Website
Investment
$257K – $496K
59th pct Other
Avg revenue
$557K
18th pct Other
Royalty
7.0%
43rd pct Other
Units
4
20th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $257K – $496K including a $50K franchise fee, 7.0% ongoing royalty.
  • Average unit revenue of $557K/year. Estimated payback in 5.6 years.
  • Rated MODERATE with a risk score of 65/100. SBA loan default rate of 0.0% across 4 loans (below the industry average).

Item 1 · who you're contracting with

The Franchisor

Legal entity
HYDRALIVE FRANCHISING LLC
Parent company
Hydralive Holdings LLC
Incorporated in
Georgia
HQ
1914 4th Ave N Suite 300, Birmingham, AL 35203
Auditor
Pearce, Bevill, Leesburg, Moore, P.C.
Audited financials
Franchisor revenue
$42K
vs $42K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Hydralive unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $557,169
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: personal services
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $257K–$496K
Working capital
$
FDD reports $15K–$30K

Unlevered ROIC · per unit

31%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$123K
EBITDA margin
22.0%
Total invested
$399K
Payback
39 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Hydralive units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$1.7M

on $8.4M purchase

Total debt

$6.7M

SBA $4.2M + senior + seller note

Overview

About

Hydralive franchisees operate hydration beverage stations or bars, likely offering customized water, electrolyte, or functional drink products. Day-to-day operations typically include customer service, product preparation, inventory management, and point-of-sale transactions in a retail/kiosk environment.

CEO
Brandon Stewart
Founded
2019
FDD year
2025
States available
2

Item 7 · what it costs

The Vitals

Total investment
$257K – $496K
All-in to open one unit
Liquid capital
$15K – $30K
Cash you must have on hand
Franchise fee
$50K
Royalty
7.0%
Gross Revenue · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical
Payback period
5.6 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$557K
Per unit, per year
Median gross sales
Item 19 type
Actual
Sample size
3 units
vs category median 12 · small
Range (low → high)
$429K$685K
Cohort dispersion
Transparency
9 / 5
vs category median 4 / 5 · above
Revenue rank18th
vs Health & Wellness - Other peers
Investment cost rank59th
Lower investment ranks lower (better)
Royalty rate rank43th
Lower royalty = lower percentile (better)
Unit count rank20th
vs Health & Wellness - Other peers
Risk score rank71th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
4
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
3
Corporate units in the system
% franchised
25%
vs corporate-owned
Net growth (yr3)
+0.0%
Net unit change last year
3-yr CAGR
+0.0%
Compounded over last 3 years
2023
1±0
Franchised units
2024
1
Franchised units
2025
1
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 9 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 9 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
4
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

65
Risk · 0-100
MODERATE65 / 100

Early-stage franchise system with franchisor going concern issues, minimal unit count, thin unit economics, and unvalidated financial claims creates elevated risk despite protected territory and no litigation.

Score breakdown · what drove the 65 / 100 rating

  1. 01MINOROnly 4 operating units with unknown growth trajectory suggests nascent/stagnant system with minimal proven scalability
  2. 02HIGHGoing Concern status (False) indicates financial distress at franchisor level, creating sustainability risk
  3. 03MINOR12% net margin (67,072 / 557,169) is thin; 7% royalty leaves only 5% cushion before overhead
  4. 04MINORNo Item 19 financial performance representations limits ability to validate if $557k average is typical or outlier
  5. 05MINORHigh initial investment ($257k-$496k) relative to net income creates 3.8-7.4 year payback scenario with execution risk

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Population or Radius
Protected territory
Yes
Initial term
10 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Alabama

Item 11

Training & Operations

Classroom training
44 hrs
On-the-job training
41 hrs
POS system
Zenoti
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

17 numbers

Locked
(401) 462-••••
ND
(517) 373-••••
MD
(916) 445-••••
CA

One-time purchase · CSV download · Validation questions included

FDD download

Hydralive · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above