FranchiseVerdict
Magnuson Grand® or Magnuson Hotels® logo
FV-01546·MODERATEStandard71

Magnuson Grand® or Magnuson Hotels®

Lodging - Hotels & MotelsFranchising since 2022Website
Investment
$175K – $400K
6th pct Hotels & Mote…
Avg revenue
7th pct Hotels & Mote…
Royalty
8.0%
91st pct Hotels & Mote…
Units
9
32nd pct Hotels & Mote…
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $175K – $400K including a $10K franchise fee, 8.0% ongoing royalty.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated MODERATE with a risk score of 57/100. SBA loan default rate of 0.0% across 33 loans (below the industry average).
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Magnuson Franchising, LLC
Parent company
Magnuson Company, L.L.C.
Incorporated in
Washington
HQ
312 W 2nd St., Unit A4238, Casper WY, 82601
Auditor
Citrin Cooperman & Company, LLP
Audited financials
Franchisor revenue
$28K
vs $173K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Magnuson Grand® or Magnuson Hotels® unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: hospitality
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $175K–$400K
Working capital
$
FDD reports $150K–$300K

Unlevered ROIC · per unit

18%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$90K
EBITDA margin
12.0%
Total invested
$513K
Payback
68 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees operate independent or converted hotel properties under the Magnuson Grand/Magnuson Hotels brand, managing daily operations including front desk, housekeeping, maintenance, and guest services. They pay 8% royalty on room revenue while maintaining brand standards, leveraging Magnuson's reservation system and marketing support. Success depends entirely on local market conditions, property quality, and operational execution with minimal franchisor protection or exclusive territory rights.

CEO
Adnan Malik
Founded
2021
FDD year
2024
States available
7

Item 7 · what it costs

The Vitals

Total investment
$175K – $400K
All-in to open one unit
Liquid capital
$150K – $300K
Cash you must have on hand
Franchise fee
$10K
Royalty
8.0%
Gross Room Revenue · typical 6–8%
Ad fund
0.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
9
Opened
5
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Multi-unit owners
10.0%
Net growth (yr3)
+125.0%
Net unit change last year
2022
9+5
Franchised units
2023
4
Franchised units
2024
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 20 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 20 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
33
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

57
Risk · 0-100
MODERATE57 / 100

Regulatory history of disclosure violations, minimal financial transparency, underdeveloped franchise system with only 9 units, and lack of territory protection create substantial risk for a six-figure investment.

Score breakdown · what drove the 57 / 100 rating

  1. 01MINOR2020 regulatory violation by franchisor for selling franchises without disclosure documents or registration — indicates compliance failures and potential deceptive practices
  2. 02MINORNo average revenue or net income disclosure (Item 19) — impossible to validate ROI claims or assess realistic profitability for a $175k-$400k investment
  3. 03MINORTiny system of only 9 units with 125% YoY growth — suggests either recent launch (unproven model) or previous contraction; insufficient peer data for due diligence
  4. 04MINORNo protected territory — franchisee investment vulnerable to direct cannibalization by franchisor or competing franchisees in same market
  5. 05MED5-year term is relatively short for hotel franchise requiring significant buildout; limited runway to recoup capital investment
  6. 06MINOR8% royalty on gross room revenue is high-end for budget/mid-scale hotels; combined with unknown profitability metrics, margin sustainability is unclear

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Protected territory
No
Initial term
5 years
Renewal term
5 years
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
1
Right of first refusal
No
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Owner-operator
Optional
Governing law
Wyoming

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
0 hrs
POS system
Magnuson Cloud PMS
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

34 numbers

Locked
(916) 445-••••
CA
(808) 586-••••
HI
(606) 743-••••
KY

One-time purchase · CSV download · Validation questions included

FDD download

Magnuson Grand® or Magnuson Hotels® · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above