Lovely Bride Franchise Cost, Revenue & Review 2026
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Lovely Bride is a bridal boutique franchise selling wedding dresses from independent and modern designers by appointment. Franchisees run the boutiques, managing styling appointments, designer inventory, and alterations coordination.
FranchiseVerdict summary · 2026
A Lovely Bride franchise requires a total initial investment of $250K – $600K, including a $25K franchise fee and an ongoing 3.0% royalty[2]. The 2022 FDD does not disclose unit-level revenue (no Item 19). SBA 7(a) loans show a 0.0% charge-off rate across 11 loans[1]. FranchiseVerdict grade: A (Strongest tier), an editorial assessment, not investment advice. Run a live ROI scan →
Data last verified · figures per the 2022 FDD issuance
Overview
- Investment
- $250K – $600K
- 29th pct Retail
- Avg gross sales
- N/A
- Royalty
- 3.0%
- 2nd pct Retail
- Units
- 19
- 12th pct Retail
- SBA charge-off
- 0.0%
- % of SBA 7(a) loans not repaid · median varies by category
Quick verdict · Retail · color = vs category peers
Green = favorable by >10% vs Retail avg · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $250K – $600K including a $25K franchise fee, 3.0% ongoing royalty.
- RETURNSNo Item 19 financial performance data disclosed. The franchisor chose not to publish revenue figures.
- RISKVerdict A (Strongest tier), verdict score 65/100 (higher is better). SBA loan charge-off rate of 0.0% across 11 loans (well below the franchise average, based on all SBA 7(a) franchise lending, 2010–2025).
- DATANo Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Lovely Franchising LLC
- CEO title
- Chief Executive Officer
- Lanie List
- Founder active
- Yes
- Original founder still leading the business
- Incorporated in
- NY
- HQ
- PO Box 5240, Westport CT 06881
Overview
About
- CEO
- Lanie List
- Headquarters
- CT
- Founded
- 2012
- FDD year
- 2022
- States available
- 11
Can you afford it, and what does the money buy?
Entry cost is about average for a retail franchise.
Source: FDD 2022 · Items 5–7
Full Item 7 breakdown15 line items
Initial investment breakdown
| Line item | Low | High | |
|---|---|---|---|
| Initial Franchise Feenot refundable | $25K | $25K | |
| Office Development, Construction and Leasehold Improvements | $25K | $165K | |
| Furniture, Fixtures and Equipment | $40K | $140K | |
| Signage (Interior and Exterior) | $5K | $10K | |
| Computer and Software System | $4K | $8K | |
| Opening Inventory | $115K | $150K | |
| Rent Deposits | $5K | $30K | |
| Utility Deposits | $500 | $1K | |
| Insurance Deposits and Premiums | $2K | $5K | |
| Pre-opening Travel Expense | $2K | $4K | |
| Grand Opening Advertising | $5K | $15K | |
| Professional Fees | $5K | $8K | |
| Business Permits and Licenses | $500 | $3K | |
| Printing, Stationery and Office Supplies | $2K | $7K | |
| Additional Funds - 3 Months | $15K | $30K | |
| Total initial investment | $250K | $600K |
Line items extracted from FDD Item 7. Ranges reflect the franchisor's stated low and high per line. Total is the sum of line-item lows / highs — actual costs may fall outside this range depending on market and build-out scope.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $250K – $600K
- Top 40% of category vs category
- Liquid capital req'd
- $15K – $30K
- Top 40% of category vs category
- Franchise fee
- $25K – $25K
- Top 40% of category vs category
- Royalty
- 3.0%
- tiered · typical 6–8%
- Ad fund
- 1.0%
- typical 3–5%
- Total fee load
- 4.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 3.0% of gross sales |
| Marketing / ad fund | 1.0% of gross sales |
| Technology fee | $0 |
| Training fee | $250 |
| Transfer fee | $13K |
| Renewal fee | $6K |
| Inventory (initial) | $115K – $150K |
| Total fee load | 4.0% of rev |
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Lovely Bride did not disclose financial performance in FDD Item 19. The ROIC and return models require Item 19 revenue. Without it all inputs are estimates. You can still run the calculator with your own assumptions by entering an expected revenue figure.
Returns model · single-unit ROIC
What would one Lovely Bride unit return on the cash you put in?
Unlevered ROIC · per unit
Estimated return on your total franchise investment, before any debt financing.
18%
Below the 30–60% attractive-franchise band
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2022 FDD
Financial Performance
This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Fee burden
Total ongoing fee load of 4.0% — below the Retail average of 8.9%.
Disclosure
Franchisor chose not to disclose financial performance representations. You will need to gather unit economics directly from existing franchisees.
Operator retention
System expanding at 7.1% CAGR over 3 years across 19 units — operators are staying and new ones are joining.
Multi-unit rate
50% of franchisees own multiple units, a moderate multi-unit rate.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Retail averages
How Lovely Bride Compares
Is the system healthy?
Source: FDD 2022 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 19
- Opened
- 1
- Last reporting year
- Closed
- 0
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 0.0%
- Company-owned
- 4
- Corporate units in the system
- % franchised
- 79%
- vs corporate-owned
- Multi-unit owners
- 50.0%
- Net growth (3-yr)
- +7.1%
- Net unit change over 3 years
- 3-yr CAGR
- +7.1%
- Compounded over last 3 years
3-year detail · Item 20
- Opened (3yr)
- 0
- Closed (3yr)
- 0
- Terminated (3yr)
- 0
- Non-renewed (3yr)
- 0
- Transfers (3yr)
- 0
- Reacquired (3yr)
- 0
- Franchisor bought back
- Projected new
- 2
- Franchisor's next-year forecast
- Continuity rate
- 107.1%
- Units that stayed open
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 12 · 11 states reported
The Territory Map
FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.
11
states with franchisees (per FDD Item 12)
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.
- Total loans
- 11
- Loan volume
- $9.7M
- Median loan
- $248K
- 50th percentile
- Charge-off rate
- 0.0%
- rates vary by category · see methodology
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- 100.0%
- 5-yr charge-off
- 0.0%
- Loans approved 2021+
- Active lenders
- 9
- Defaults
- 0
- Typical loan rate
- 7.0%
- avg rate to borrowers
- Franchised industry avg
- 16.7%
- brand beats franchise avg ↓
- Jobs supported
- 81
- 0.8 per loan
- Lender concentration
- 20%
- top lender's share
Borrower mix: 70% went to startups / new businesses, 30% to established operators
Franchise vs independent — in other clothing stores, franchised businesses charge off at 16.7% vs 25.9% for independents — franchising is associated with 36% lower SBA default risk in this category.
Top lenders financing Lovely Bride franchisees
Showing 3 of 9 lenders. The full breakdown — every lender, state distribution, interest rates & risk ratings — is in the SBA Lending Report below.
Explore lender portfolios on Bank Reports or regional data on State Reports.
Premium insight
SBA Lending Report
Deep-dive into Lovely Bride's SBA lending history: lender network, geographic footprint, interest rates, and more.
SBA Lending Report
- Principal loss rate and NAICS industry benchmark
- 9 lenders with concentration factor
- Per-state charge-off rates across 7 states
- Startup risk premium and job creation velocity
- 5-year lending trend
Instant access. No subscription.
With a 0.0% charge-off rate across 11 loans, banks have historically viewed this brand favorably for lending.
What could kill this investment?
SBA loans charge off at 0.0% — 100% below the 16.0% national norm, i.e. lower lender-observed risk.
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Lovely Bride presents moderate-to-cautionary risk due to complete lack of financial performance transparency (no Item 19), unclear unit economics across a 2.4x investment range, and anemic unit growth that may indicate market challenges or franchisee satisfaction issues.
Litigation (Item 3)
No litigation required to be disclosed
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes
Supplier relationship · Items 8 & 16
- Franchisor sells you products: No
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 65 / 100 verdict
- 01MEDNo average revenue or net income disclosed (Item 19 missing) — impossible to validate ROI on $250k-$600k investment
- 02MEDSlow unit growth of 7.1% YoY with only 19 locations suggests limited brand momentum or market saturation concerns
- 03MINORRoyalty structure escalates to 5% by year 3, reducing profitability for mature locations while franchisor extracts increasing value
- 04MINORWide investment range ($250k-$600k) without corresponding revenue data creates uncertainty about unit economics and payback period
- 05HIGHGoing Concern designation is FALSE but absence of financial performance metrics raises questions about financial health disclosure
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 4.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2022 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 10 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 2 |
| Territory type | protected |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory radius | 45 mi |
| Online sales rightsℹ | Restricted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 10 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 30 days |
| Curable defaultsℹ | 13 |
| Mandatory arbitration | No |
| Arbitration location | New York, NY |
| Jury trial waiver | Yes |
| Governing law | NY |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation required to be disclosed
Items 10, 11
Training & Operations
- Classroom training
- 32 hrs
- On-the-job training
- 28 hrs
- Training location
- Franchisee location and/or affiliate-owned Lovely Bride store
- Ongoing training
- Required
- Time to open
- 2 mo
- From signing to launch
- Site selection
- Franchisee selects, franchisor approves
- Franchisor financing
- Not offered
- Item 10
- POS system
- Order Management System (proprietary)
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Order Management System (proprietary)
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Lovely Bride franchise?
The total investment to open a Lovely Bride franchise ranges from $250K – $600K, with an initial franchise fee of $25K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Lovely Bride franchise owners earn?
Lovely Bride does not disclose average franchise owner earnings in their FDD Item 19. Not all franchisors are required to make financial performance representations. We recommend asking existing franchisees directly about their financial experience.
What is Item 19 in the Lovely Bride FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Lovely Bride FDD and qualifies whose outlets they describe.
What is Lovely Bride's franchise failure rate?
Based on SBA 7(a) loan data, Lovely Bride has a charge-off rate of 0.0% across 11 loans, meaning 0.0% of franchise loans were charged off. Charge-off rates are one proxy for franchise risk, though they do not capture all closures. This data comes from FOIA-sourced SBA lending records.
How many Lovely Bride franchise locations are there?
As of their most recent FDD filing, Lovely Bride has 19 total units in the United States, including 15 franchised units and 4 company-owned units. 1 new units were opened in the latest reporting year.
Is Lovely Bride a good franchise to buy?
FranchiseVerdict rates Lovely Bride as a A-grade franchise with a verdict score of 65 out of 100 (higher is better), based on our analysis of investment costs, revenue data, SBA loan performance, and growth trends. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
If you represent Lovely Bride, you can request corrections or provide updated information.
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.