Grasons
Formerly known as The Growth Coach
Bottom line
- Total investment $72K – $119K including a $50K franchise fee.
- Average unit revenue of $246K/year.
- Rated STRONG with a risk score of 50/100. SBA loan default rate of 0.0% across 4 loans (below the industry average).
- System growing at 93.5% CAGR over 3 years with 60 total units — strong expansion trajectory.
Item 1 · who you're contracting with
The Franchisor
Yale framework · single-unit ROIC
Returns Analysis
Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.
The model · Yale framework
What would one GRASONS unit return on the cash you put in?
Unlevered ROIC · per unit
32%
In Yale's "attractive" band (30–60%)
Levered LBO scenario · Yale Crease Capital framing
What would 25 GRASONS units return on equity?
Equity IRR · 5-yr
49.9%
7.57× MOIC
Year-1 DSCR
1.88×
EBITDA ÷ debt service
Equity required
$394K
on $2.0M purchase
Total debt
$1.6M
SBA $1.0M + senior + seller note
Overview
About
Grasons is a residential and commercial junk removal/hauling franchise where franchisees operate collection routes, manage customer acquisition, and oversee logistics/disposal operations. Day-to-day activities include scheduling pickups, managing crews, coordinating with landfills/recyclers, and handling customer service for on-demand debris removal.
Item 7 · what it costs
The Vitals
Item 19
Financial Performance
Item 20 · unit dynamics
The Growth Chart
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 19 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.
Government records
SBA Loan Data
Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.
FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17
Risk & Legal
Early-stage franchise with meaningful compliance history and opaque profitability metrics creates moderate-to-high risk despite strong top-line revenue averages.
Score breakdown · what drove the 50 / 100 rating
- 01MINORNo net income disclosure (Item 19) — unable to verify profitability claims against $246k average revenue
- 02HIGH2016 litigation settlement for unregistered territory sales indicates regulatory compliance issues and potential for territory disputes
- 03MINORHigh minimum royalty floor ($500-$1,000/mo = $6,000-$12,000 annually) creates negative cash flow risk for underperforming locations
- 04MINORRapid unit growth (30.4% YoY) with only 60 total units suggests early-stage franchise system with unproven sustainability
- 05MINORVague affiliate liability — unclear if corporate oversight prevents future violations like 2016 Virginia case
Severity inferred from the FDD text · not a regulatory classification
FDD Items 5, 6, 12, 17 · continued from Risk & Legal
Contract & Territory Detail
Item 11
Training & Operations
Item 20
Franchisee Contacts
Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.
Franchisee contacts
55 numbers
One-time purchase · CSV download · Validation questions included
FDD download
GRASONS · FDD (2025) PDF