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Forever Friends Pet Funeral Home and Crematory logo

Forever Friends Pet Funeral Home and Crematory Franchise Cost, Revenue & Review 2026

Pet ServicesWIFranchising since 2023
CAverageAverage38/100Editorial grade from public filings; not investment advice.
Investment
$272K – $428K
Disclosed sales
$354K
gross sales, not profit
SBA charge-off
Not SBA-matched

Investment, fees, disclosed sales, units, SBA record and risk, as one PDF. Free; no spam; one click to unsubscribe.

FV-00979FDD 2026Data QualityExcellent81%
Owner-operator requiredYes: Protected territory

Data from FDD filing

Analysis by FranchiseVerdict Research · Methodology

Forever Friends Pet Funeral Home and Crematory is a pet services franchise providing pet cremation, memorials, and grief support. Franchisees run local operations, managing cremation, memorial products, and family services.

FranchiseVerdict summary · 2026

A Forever Friends Pet Funeral Home and Crematory franchise requires a total initial investment of $272K – $428K, including a $50K franchise fee and an ongoing 6.5% royalty[2]. Per the 2026 FDD, average unit revenue was $354K[2]. FranchiseVerdict grade: C (Average), an editorial assessment, not investment advice. Run a live ROI scan →

Sources, dates and evidence

FDD issued: · Data extracted: · Last cited check: · Staleness risk: low - issued within the last 12 months

Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored6 of 6 headline figures on this page cite a page of the filing.

Overview

Investment
$272K – $428K
51st pct Pet Services
Avg gross sales
$354K
Company-owned only1 outlet
Royalty
6.5%
44th pct Pet Services
Units
1
4th pct Pet Services
SBA charge-off
N/A

Quick verdict · Pet Services · color = vs category peers

Total Investment
$272K – $428K
Median $327K
near median
Franchise Fee
$50K – $50K
Median $49K
near median
Liquid Capital Req'd
$30K – $60K
Median $33K
above median ↑, worse than category
Avg Revenue
$354K
Median $602K
below median ↓, worse than category
Company-owned only1 outlet
Royalty Rate
6.5%
Median 6.5%
near median
Ongoing Fees
7.5% of rev
Median 8.0%
near median
SBA Charge-Off Rate
Not SBA-matched
Not matched to SBA 7(a) loans
System Size
1 units
Median 18 units
below median ↓, worse than category
Turnover Rate
N/A
Median 0.0%
Territory
Protected, not exclusive
Limits on the franchisor opening nearby; not an exclusive zone
Owner-Operator
Required
You must run it yourself
Litigation
None disclosed
Clean record

Green = favorable by >10% vs Pet Services median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)

Data from public FDD filings and SBA records. Not financial advice. Methodology

Bottom line

  • COSTTotal investment $272K – $428K including a $50K franchise fee, 6.5% ongoing royalty.
  • RETURNSAverage unit revenue of $354K/year (company-owned outlets only - not franchisee performance).
  • RISKVerdict C (Average), verdict score 38/100 (higher is better).
  • GROWTHFlat: no net change in franchised outlets in the latest year (0 opened, 0 closed) (Item 20).
  • FLAGAuditor disclosed a going-concern note, which flagged doubt about the franchisor's ability to continue operations. Verify against the latest FDD.

Item 1 · who you're contracting with

The Franchisor

Corporate structure & franchisor financials
Legal entity
Forever Franchising, LLC
CEO title
Owner
Robert J. Walczyk
CEO experience
23 yrs
Years in role or industry
Founder active
Yes
Original founder still leading the business
Incorporated in
WI
HQ
645 Heyrman Street, Green Bay, Wisconsin 54302
Auditor
Hawkins Ash CPAs
Audited financials
Franchisor revenue
$25K
vs $24K prior year
⚠ Going-concern note
Disclosed in FDD 2026
Auditor flagged doubt about continued operations. Verify against the latest FDD before deciding.

Overview

About

CEO
Robert J. Walczyk
Headquarters
WI
Founded
2021
FDD year
2026
States available
1

Can you afford it, and what does the money buy?

Entry cost is about typical for a pet services franchise (near the category median).

Total investment (Item 7)$272K – $428KCited, not corroborated — printed on page 18 of the 2026 FDD (Item 7). Nothing else in our record independently restates or re-derives it.
Franchise fee$50,000Verified — printed on page 10 of the 2026 FDD (Item 5), and another item of the same filing prints the same figure on a labelled row, which is an independent restatement.
Royalty6.5%Cited, not corroborated — printed on page 10 of the 2026 FDD (Item 6). Nothing else in our record independently restates or re-derives it.
Ad fund1.0%Cited, not corroborated — printed on page 11 of the 2026 FDD (Item 6). Nothing else in our record independently restates or re-derives it.
Working capital$30K – $60K

Source: FDD 2026 · Items 5–7

FDD Item 7 · 2026 filing

Initial investment breakdown

Forever Friends Pet Funeral Home and Crematory: Item 7 initial investment breakdown
Cost componentLowHigh
Initial franchise fee$50K$50K
Working capital (3–6 mo)$30K$60K
Equipment, build-out, other$192K$318K
Total initial investment$272K$428K

Source: Forever Friends Pet Funeral Home and Crematory 2026 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.

Item 7 · what it costs to open + operate

The Vitals

Total investment
$272K – $428K
Middle of category vs category
Liquid capital req'd
$30K – $60K
Middle of category vs category
Franchise fee
$50K – $50K
Middle of category vs category
Royalty
6.5%
Tiered by sales volume · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.5%
vs 9–13% typical

Ongoing fees · Item 6

Forever Friends Pet Funeral Home and Crematory: Item 6 recurring fees
FeeAmount
Royalty6.5% of gross sales
Marketing / ad fund1.0%
Technology fee$100
Training fee$2K
Transfer fee$38K
Renewal fee$20K
Inventory (initial)$4K – $4K
Total fee load7.5% of rev

What do units actually make?

Average unit sales run 41% below the pet services norm.

Avg gross sales$354K

Company-owned outlets only - not franchisee performance

Based on a single outlet - not a system average

Cited, not corroborated — printed on page 43 of the 2026 FDD. Nothing else in our record independently restates or re-derives it.
Median gross salesNot extracted
Item 19 typeaffiliate owned outlet
Sample size1 outlet

Source: FDD 2026 · Item 19

Single-unit · not modelled

Returns at a glance

An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for Forever Friends Pet Funeral Home and Crematory until someone supplies them — yours, in the models below.

—

Not modelled yet

An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.

Total invested capital · disclosed

$395K

Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.

ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
Blue values = direct from FDD (Item 7 investment, Item 19 revenue, Item 6 fees)Not set = no filing supplies it and we will not substitute one. Enter your own

What one unit earns on your invested capital

Model A · Single-Unit Return

Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.

Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.

Returns model · single-unit ROIC

What would one Forever Friends Pet Funeral Home and Crematory unit return on the cash you put in?

From FDDNot set — you supply itYou overrode an FDD value
Revenue · per unit, per yearFDD
FDD Item 19 reports $353,652 per unit — Company-owned outlets only - not franchisee performance. Adjust to a franchisee figure before relying on this.
Franchisor take · royalty + ad fundFDD
typ 6–8%
typ 3–5%
Operating costs · not in any FDDnot set

Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.

Total invested capital · what you put in to openFDD
FDD Item 7: $272K–$428K (midpoint used)
FDD reports $30K–$60K

Unlevered ROIC · per unit

Your modelled return on total invested capital, before any debt financing.

—

An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.


Store EBITDA · annual
—
EBITDA margin
—
Total invested
$395K
Payback
—
Single-unit only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even point.

What 25 units return when you use SBA financing

Model B · Return on Equity: Debt-Financed Acquisition

Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).

This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.

What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.

Not modelled yet

An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.

A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.

These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.

Item 19 · Source: 2026 FDD

Financial Performance

Company-owned outlets only - not franchisee performance

Based on a single outlet - not a system average

Avg gross sales
$354K
Per unit, per year

Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.

Item 19 type
affiliate owned outlet
Sample size
1 outlet
vs category median 12 · small
Reporting year
2025
Fiscal year the figures cover
Source filing
FDD 2026
Disclosed in the 2026 filing, covering 2025
Transparency
6 / 10
vs category median 4 / 10 · above
Gross sales rank
No comparison data
Investment cost rank51th
Lower investment ranks lower (better)
Royalty rate rank44th
Lower royalty = lower percentile (better)
Unit count rank4th
vs Pet Services peers
Risk score rank85th
Lower risk = lower percentile (better)

Compared against 69 Pet Services brands

Showing the headline figures — all 132 extracted fields are in the Full FDD Report · $19 →

Operator outlook

What the numbers say

Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.

Unit economics

Average unit generates $354K/year in gross sales. Revenue-to-investment ratio: 1.0x. Company-owned outlets only - not franchisee performance.

Fee burden

Total ongoing fee load of 7.5% (near the Pet Services median).

Disclosure

Transparency score 6/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence. Sample size of 1 outlet — treat as directional only.

Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.

vs Pet Services medians

How Forever Friends Pet Funeral Home and Crematory Compares

Metric
Forever Friends Pet Funeral Home and Crematory
Category median
vs median
Investment
$350K
$327Kmiddle half $123K–$679K · n=66
Near median
Revenue
$354K
$602Kmiddle half $281K–$925K · n=26
Below median, worse than category
Unit Count
1
18middle half 4–70 · n=66
Below median, worse than category

Category median of published Pet Services brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.

Is the system healthy?

Total units1Verified — printed on page 44 of the 2026 FDD (Item 20), and the table's own arithmetic closes on it one way.

Source: FDD 2026 · Item 20

Unit growth

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Terminated
0
Franchisor ended the franchise (per Item 20)
Non-renewed
0
Term expired, not renewed (per Item 20)
Turnover rate
N/A
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned

Last fiscal year · Item 20 exits and transfers

Terminated
0
Not renewed
0
Signed, not yet open
0
0.00 per open outlet · Item 20 Table 5
Projected new
2
Franchisor's next-year forecast
2023
0
Franchised units
2024
0±0
Franchised units
2025
0±0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 12 · 1 state reported

The Territory Map

FDD Item 12 reports the state count, but the specific list isn't in our current data. The map will appear once we re-extract from the FDD or enough franchisee contacts are available.

1

states with franchisees (per FDD Item 12)

Where the owners are · Item 20 owner list

1 current owner across 1 state.

  • WI 1

Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.

SBA loan performance

Government records

SBA Loan Data

Aggregated from SBA 7(a) and 504 loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

What could kill this investment?

The auditor flagged going-concern doubt (Item 21) — the single biggest risk here.

SBA charge-offNot SBA-matched
Verdict score38/100 (higher is better)
Litigation0 cases
Auditor going-concern doubtYes (worth scrutinizing)

Source: SBA 7(a) FOIA · FDD Items 3, 21

Risk analysis

FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21

Risk & Legal

CAverage38Verdict score 38/100

Unproven single-unit system with exceptional profitability claims lacking third-party validation, creating high due diligence and replicability risk.

Moderate confidence±13 pts
2551

Litigation (Item 3)

Subject: officers or affiliates. The franchisor is not a named party in these cases.

No litigation required to be disclosed

Bankruptcy (Item 4)

None disclosed

Audited financials (Item 21)

Yes · Hawkins Ash CPAsⓘ Going-concern language present, but this is an early-stage franchisor with limited operating history — common for new systems and not necessarily a sign of distress.

Franchisor revenue (Item 21)

Yr 1: $0.0MYr 2: $0.0M

Franchisor entity revenue (not unit-level)

FY2025 audited Statements of Operations: SALES $24,813 (2025), $23,684 (2024). Net loss $(56,982). Auditor's report (dated Jan 28, 2026, Green Bay, WI) includes a going-concern doubt: recurring losses and net capital deficiency. Member's deficit $(23,934).

Supplier relationship · Items 8 & 16

  • Franchisor sells you products: Yes
  • Kickbacks from required suppliers: No
  • Must buy proprietary products: Yes
  • Restricted to system-approved products: Yes
  • Can negotiate own supplier terms: No

Score breakdown · what drove the 38 / 100 verdict

  1. 01MEDSingle unit franchise system with no disclosed growth trajectory or multi-unit validation
  2. 02MINORExceptionally high net income margin (79.9%) compared to industry norms raises sustainability and disclosure accuracy concerns
  3. 03MINORHigh initial investment ($271k–$428k) for a single-location, low-unit-count system with unproven replicability
  4. 04MEDNiche market with emotional decision-making (pet funeral services) may have limited addressable market and scalability constraints

Severity inferred from the FDD text · not a regulatory classification

Showing the headline figures — all 132 extracted fields are in the Full FDD Report · $19 →

What are you signing up for?

Ongoing fees run about 7.5% of sales (royalty + ad fund), before rent and labor.

Initial term10 yrs
Renewal term5 yrs
TerritoryProtected, not exclusive
Initial training106 hrs

Source: FDD 2026 · Items 11, 12, 17

FDD Items 12, 15, 17 · continued from Risk & Legal

Contract & Territory Detail

Initial term10 years
Renewal term5 years
Allowed renewalsℹ2
Territory typeProtected territory
Protected territoryYes
Exclusive territoryℹNo
Territory radius5 mi
Online sales rightsℹRestricted
Franchisor can competeYes
Hire a manager?Allowed
Owner-operatorRequired
Non-compete (years)ℹ2 years
Non-compete (miles)ℹ50 mi
Right of first refusalℹYes
RoFR response window30 days
Transfer requires consentYes
Termination notice5 days
Mandatory arbitrationYes
Arbitration locationGreen Bay, Wisconsin (franchisor headquarters)
Jury trial waiverYes
Governing lawWI
Litigation count0
View Item 3 litigation summary

No litigation required to be disclosed

Items 10, 11

Training & Operations

Classroom training
44 hrs
On-the-job training
62 hrs
Training location
Green Bay, WI (headquarters/affiliate outlet) or another designated location; may be partially virtual
Ongoing training
Required
Field support
32 hrs/yr
On-site visits per year
Time to open
6 mo
From signing to launch
Site selection
Franchisee selects; franchisor approves
Franchisor financing
Not offered
Item 10
POS system
Square POS
Operating tech stack

Items 5 & 11

Franchisor Support

✓Site selection assistance
✓Grand opening support
✗Lease negotiation help

Technology: Square POS

Item 20 · call current owners

Franchisee Contacts

1 owners to call

Name · phone · city · state. Extracted from FDD Item 20

Unlock 1 contacts · $49
Free preview
(920) 884-••••WI

Frequently asked questions

Frequently Asked Questions

How much does it cost to open a Forever Friends Pet Funeral Home and Crematory franchise?

The total investment to open a Forever Friends Pet Funeral Home and Crematory franchise ranges from $272K – $428K, with an initial franchise fee of $50K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).

What do Forever Friends Pet Funeral Home and Crematory franchise owners earn?

According to Item 19 of the Forever Friends Pet Funeral Home and Crematory FDD, the average gross sales per unit is $354K. Important context: Company-owned outlets only - not franchisee performance; Based on a single outlet - not a system average. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.

Who owns Forever Friends Pet Funeral Home and Crematory?

Forever Friends Pet Funeral Home and Crematory is franchised by Forever Franchising, LLC. Source: FDD Item 1, 2026 filing.

What is Item 19 in the Forever Friends Pet Funeral Home and Crematory FDD?

The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Forever Friends Pet Funeral Home and Crematory FDD and qualifies whose outlets they describe.

What is Forever Friends Pet Funeral Home and Crematory's franchise failure rate?

SBA 7(a) loan charge-off data is not available for Forever Friends Pet Funeral Home and Crematory (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.

How many Forever Friends Pet Funeral Home and Crematory franchise locations are there?

As of their most recent FDD filing, Forever Friends Pet Funeral Home and Crematory has 1 total units in the United States.

Is Forever Friends Pet Funeral Home and Crematory a good franchise to buy?

FranchiseVerdict rates Forever Friends Pet Funeral Home and Crematory as a C-grade franchise with a verdict score of 38 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.

Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.

For franchisors

Are you the franchisor?

If you represent Forever Friends Pet Funeral Home and Crematory, you can request corrections or provide updated information.

Other Pet Services franchises

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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.