FranchiseVerdict
EzLane.com logo
FV-00898·MODERATEExcellent91

EzLane.com

Automotive - Repair & ServiceFranchising since 2023Website
Investment
$118K – $249K
33rd pct Repair & Serv…
Avg revenue
$801K
19th pct Repair & Serv…
Royalty
15.0%
73rd pct Repair & Serv…
Units
1
1st pct Repair & Serv…
SBA default

Bottom line

  • Total investment $118K – $249K including a $75K franchise fee, 15.0% ongoing royalty.
  • Average unit revenue of $801K/year. Estimated payback in 0.3 years.
  • Rated MODERATE with a risk score of 62/100.
  • Emerging franchise — only 3 years of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
EzLane Auto Auctions Inc.
Incorporated in
Florida
HQ
4100 Corporate Square #160, Naples, FL 34104
Auditor
Metwally CPA PLLC
Audited financials
Franchisor revenue
$0
Most recent fiscal year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one EzLane.com unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $801,023
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: automotive
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $118K–$249K
Working capital
$
FDD reports $10K–$60K

Unlevered ROIC · per unit

37%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$80K
EBITDA margin
10.0%
Total invested
$219K
Payback
33 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 EzLane.com units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$481K

on $2.4M purchase

Total debt

$1.9M

SBA $1.2M + senior + seller note

Overview

About

EzLane.com appears to be a service-based franchise (likely logistics, transportation, or digital services based on name), though specific operations are unclear. Franchisees likely manage client accounts, handle day-to-day service delivery, and manage local territory operations. Without disclosed Item 19 data, the actual revenue model, customer acquisition method, and operational complexity remain undefined.

CEO
Phillip Steven Polen
Founded
2021
FDD year
2023
States available
1

Item 7 · what it costs

The Vitals

Total investment
$118K – $249K
All-in to open one unit
Liquid capital
$10K – $60K
Cash you must have on hand
Franchise fee
$75K
Royalty
15.0%
percentage of Adjusted Gross Revenues · typical 6–8%
Ad fund
0.0%
typical 3–5%
Total fee load
25.0%
vs 9–13% typical
Payback period
0.3 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$801K
Per unit, per year
Median gross sales
Item 19 type
Affiliate Performance
Sample size
1 units
vs category median 59 · small
Range (low → high)
$801K$801K
Cohort dispersion
Transparency
6 / 5
vs category median 4 / 5 · above
Revenue rank19th
vs Automotive - Repair & Service peers
Investment cost rank33th
Lower investment ranks lower (better)
Royalty rate rank73th
Lower royalty = lower percentile (better)
Unit count rank1th
vs Automotive - Repair & Service peers
Risk score rank57th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
Multi-unit owners
1.0%
2021
0±0
Franchised units
2022
0
Franchised units
2023
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 19 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 19 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

62
Risk · 0-100
MODERATE62 / 100

Extremely limited franchise validation (1 unit only), unclear franchisor financial health, missing performance data, and high royalty burden create significant execution and viability risk.

Score breakdown · what drove the 62 / 100 rating

  1. 01MINOROnly 1 unit in system with unknown growth trajectory—no franchise system scale or proven replicability
  2. 02HIGHGoing Concern = False indicates potential financial instability or restructuring risk at franchisor level
  3. 03MINOR15% royalty on adjusted gross revenues is high relative to single-unit performance and creates cash flow pressure
  4. 04MINORNo Item 19 financial performance representations—cannot validate if $801k avg revenue and $600k net income are achievable or current
  5. 05MINORHigh investment range ($118k–$248k) with zero multi-unit franchisee examples to reference
  6. 06MINORProtected territory provided but meaningless without proven system demand or franchisor growth plans

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Specific geographic region defined by zip codes, natural, or political boundaries
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Florida

Item 11

Training & Operations

Classroom training
15 hrs
On-the-job training
18 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

19 numbers

Locked
(239) 434-••••
The franchisor is EzLane Auto Auctions Inc. located at
FL
(317) 232-••••
IN
(801) 530-••••
UT

One-time purchase · CSV download · Validation questions included

FDD download

EzLane.com · FDD (2023) PDF

Single-page checkout · instant download · CSV export of contacts available separately above