Caring Senior Service Franchise Cost, Revenue & Review 2026
- Investment
- $97K – $149K
- Disclosed sales
- $953K
- gross sales, not profit
- SBA charge-off
- Under 10 loans (3)
Data from FDD filing + SBA 7(a) records
Analysis by FranchiseVerdict Research · Methodology
Caring Senior Service is a non-medical in-home senior care franchise. Franchisees run local care offices, recruiting and scheduling caregivers and managing client care, billing, and referral relationships within a territory.
FranchiseVerdict summary · 2026
A Caring Senior Service franchise requires a total initial investment of $97K – $149K, including a $49K franchise fee and an ongoing 5.0% royalty[2]. Per the 2025 FDD, average revenue per office was $953K. This franchisor reports Item 19 per office rather than per outlet, so the figure is not comparable with per-outlet averages[2]. FranchiseVerdict grade: B (Above average), an editorial assessment, not investment advice. Run a live ROI scan →
Sources, dates and evidence
FDD issued: · Data extracted: · Last cited check: · Staleness risk: medium - issued 12 to 24 months ago; a newer filing is likely on file
Evidence: strong✓ Investment (Item 7)✓ Item 19 status✓ Units and owners (Item 20)✗ SBA loan coverage✓ Litigation (Item 3)✓ Financial statements (Item 21)✓ Franchisor identityhow this is scored6 of 6 headline figures on this page cite a page of the filing.
Overview
- Investment
- $97K – $149K
- 46th pct Senior Care
- Avg gross sales
- $953K
- Per office, not per outlet
- Royalty
- 5.0%
- 5th pct Senior Care
- Units
- 62
- 63rd pct Senior Care
- SBA charge-off
- N/A
Quick verdict · Senior Care · color = vs category peers
Green = favorable by >10% vs Senior Care median · No shading = within ±10% · Red = unfavorable by >10% · Source: FDD filings + SBA 7(a)
Data from public FDD filings and SBA records. Not financial advice. Methodology
Bottom line
- COSTTotal investment $97K – $149K including a $49K franchise fee, 5.0% ongoing royalty.
- RETURNSAverage revenue per office of $953K/year. Averaged per office, not per outlet - not comparable with per-outlet figures.
- RISKVerdict B (Above average), verdict score 64/100 (higher is better).
- GROWTHPositive: net +5 franchised outlets in the latest year (6 opened, 1 closed); 5 signed but not yet open (Item 20).
Item 1 · who you're contracting with
The Franchisor
Corporate structure & franchisor financials
- Legal entity
- Caring Senior Service Franchise Partnership, L.P.
- CEO title
- President and Founder
- Jeff Salter
- Incorporated in
- TX
- HQ
- 201 East Park Avenue, #201, San Antonio, Texas 78212
- Auditor
- Haynie & Company
- Audited financials
- Franchisor revenue
- $3.6M
- vs $3.5M prior year
Overview
About
- CEO
- Jeff Salter
- Headquarters
- TX
- Founded
- 2001
- FDD year
- 2025
- States available
- 19
Can you afford it, and what does the money buy?
Entry cost runs 10% below the typical senior care franchise.
Source: FDD 2025 · Items 5–7
FDD Item 7 · 2025 filing
Initial investment breakdown
| Cost component | Low | High |
|---|---|---|
| Initial franchise fee | $49K | $49K |
| Working capital (3–6 mo) | $30K | $51K |
| Equipment, build-out, other | $19K | $48K |
| Total initial investment | $97K | $149K |
Source: Caring Senior Service 2025 FDD, Items 5 and 7[2]. “Equipment, build-out, other” is computed as total minus disclosed line items above.
Item 7 · what it costs to open + operate
The Vitals
- Total investment
- $97K – $149K
- Middle of category vs category
- Liquid capital req'd
- $30K – $51K
- Middle of category vs category
- Franchise fee
- $49K – $49K
- Top 40% of category vs category
- Royalty
- 5.0%
- Set by a formula · typical 6–8%
- Ad fund
- 2.0%
- typical 3–5%
- Total fee load
- 7.0%
- vs 9–13% typical
Ongoing fees · Item 6
| Fee | Amount |
|---|---|
| Royalty | 5.0% of gross sales |
| Marketing / ad fund | 2.0% of gross sales |
| Technology fee | $1K |
| Transfer fee | $10K |
| Renewal fee | $5K |
| Inventory (initial) | $0 – $300 |
| Total fee load | 7.0% of rev |
What do units actually make?
Average unit sales run 10% below the senior care norm.
Averaged per office, not per outlet - not comparable with per-outlet figures
Source: FDD 2025 · Item 19
Single-unit · not modelled
Returns at a glance
An FDD discloses gross sales, not profit, and the operating costs that turn one into the other are in no filing. We publish no modelled return for Caring Senior Service until someone supplies them — yours, in the models below.
—
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
Total invested capital · disclosed
$164K
Item 7 initial investment plus working capital, as filed — the one figure here that needs no assumption.
ROI & LBO modelsSingle-unit · 25-unit portfolio · editable
What one unit earns on your invested capital
Model A · Single-Unit Return
Computes unlevered return on invested capital (ROIC) for a single franchise unit, read against the 30–60% reference band · Yale SOM, Post-MBA Path Exhibit 2 (2023). Below that band a passive index fund likely outperforms; above it the franchisor has pricing power you're subsidizing.
Note: Item 19 revenue is what the franchisor discloses, and it is the top line only — gross sales are not profit. No FDD discloses the operating costs that turn one into the other, so those fields start empty and nothing is modelled until you supply them from your own lease quote, labor market and build-out budget.
Returns model · single-unit ROIC
What would one Caring Senior Service unit return on the cash you put in?
Illustrative category typicals — not sourced to any filing, survey or sample. Replace them with figures from franchisee validation calls before you rely on the output.
Unlevered ROIC · per unit
Your modelled return on total invested capital, before any debt financing.
—
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
What 25 units return when you use SBA financing
Model B · Return on Equity: Debt-Financed Acquisition
Models a 25-unit portfolio acquisition financed with an SBA 7(a) loan. Shows equity IRR (your return on cash invested), DSCR (how safely the cash flow covers debt service), and the capital stack (SBA + seller + equity breakdown).
This is the “search fund” or “entrepreneurship through acquisition” scenario: you buy an existing multi-unit operator, use leverage to amplify returns, and either operate or hire management. The 25-unit size is the typical minimum for an SBA-backed franchise portfolio acquisition to pencil as a full-time income.
What “return on equity” means here: if you put in $500K of your own cash and the business generates enough EBITDA to pay down debt and grow, your equity IRR is the annual return on that $500K, including the value created when you eventually sell. Target IRR for a search fund is typically 25–35%.
Not modelled yet
An FDD discloses gross sales, not profit. We hold no sourced figure for COGS, labour, rent / occupancy and other operating costs, and will not substitute an assumed one. Enter your own and the model runs on your assumptions.
A 25-unit return is built on a per-unit EBITDA. Fill in the operating costs in Model A above and this model runs on that figure, or take the whole scenario to the full ROI workbench, where the portfolio and LBO models accept your own per-unit economics directly.
These models are for research and scenario planning only. Not investment advice. Actual results depend on your specific location, management, and market conditions. Consult a franchise attorney and accountant before signing any franchise agreement.
Item 19 · Source: 2025 FDD
Financial Performance
Averaged per office, not per outlet - not comparable with per-outlet figures
- Avg gross sales
- $953K
- Per office, per year — not per outlet
Gross sales are revenue before expenses — not profit. Actual owner earnings depend on rent, labor, royalties, marketing fees, and debt service.
- Item 19 type
- gross sales
- Sample size
- 40 offices
- vs category median 22
- Reporting year
- 2024
- Fiscal year the figures cover
- Source filing
- FDD 2025
- Disclosed in the 2025 filing, covering 2024
- Transparency
- 4 / 10
- vs category median 4 / 10 · typical
Compared against 79 Senior Care brands
Operator outlook
What the numbers say
Data-driven interpretation of this brand's financial disclosures, fee structure, and system trajectory.
Unit economics
The average office generates $953K/year in gross sales.
Fee burden
Total ongoing fee load of 7.0% (near the Senior Care median).
Disclosure
Transparency score 4/10 — this franchisor discloses detailed breakdowns (quartiles, segments, or cohort data). Buyers can model unit economics with higher confidence.
Operator retention
System expanding at 11.8% CAGR over 3 years across 62 units — operators are staying and new ones are joining.
Multi-unit rate
Only 13% of franchisees own multiple units. Could indicate challenging economics or a young system where operators haven't had time to expand.
Source: FDD Item 19 financial performance representations and publicly filed FDD data. Past performance is not indicative of future results. Verify all figures with the franchisor and current franchisees before making any investment decision.
vs Senior Care medians
How Caring Senior Service Compares
Per office, not per outlet - the category median is per-outlet only, so no comparison is shown
Category median of published Senior Care brands that report the figure; the middle half spans the 25th to 75th percentile and n counts the brands behind it. Medians are used because a few very large systems pull an average far from the typical brand. Revenue is disclosed gross sales, not profit.
Is the system healthy?
Source: FDD 2025 · Item 20
Unit growth
Item 20 · unit dynamics
The Growth Chart
- Total units
- 62
- Opened
- 6
- Last reporting year
- Closed
- 1
- Terminated
- 0
- Franchisor ended the franchise (per Item 20)
- Non-renewed
- 0
- Term expired, not renewed (per Item 20)
- Turnover rate
- 5.3%
- Company-owned
- 5
- Corporate units in the system
- % franchised
- 92%
- vs corporate-owned
- Multi-unit owners
- 12.5%
- Net growth (3-yr)
- +11.8%
- Net unit change over 3 years
- 3-yr CAGR
- +11.8%
- Compounded over last 3 years
Last fiscal year · Item 20 exits and transfers
- Terminated
- 0
- Not renewed
- 0
- Transferred
- 1
- Reacquired
- 0
- Franchisor bought back
- Signed, not yet open
- 5
- 0.08 per open outlet · Item 20 Table 5
- Projected new
- 8
- Franchisor's next-year forecast
Year-over-year franchised unit counts and net change. Source: FDD Item 20.
Item 20 · 20 states with active franchisees
The Territory Map
Derived from franchisee contact records. Shows states with at least one current operator. Not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).
States derived from franchisee contact records (FDD Item 20). Shows states with at least one current operator on file. Full state registration data (Item 12) will appear on a future FDD refresh.
Where the owners are · Item 20 owner list
48 current owners across 20 states; 1 former (terminated, transferred or not renewed) listed separately.
- TX 15
- CO 4
- VA 3
- AZ 2
- CA 2
- FL 2
- GA 2
- NC 2
- NE 2
- OH 2
- PA 2
- TN 2
- +8 more states
Counts only, from the list the franchisor prints in Item 20. Names and phone numbers are for your own due diligence and are not shown here.
SBA loan performance
Government records
SBA Loan Data
Aggregated from SBA loan disclosures. This brand has only 3 7(a) loans on file; statistical reliability is limited below 10 loans.
- Total loans
- 3
- Loan volume
- $455K
- Median loan
- $150K
- 50th percentile
- Charge-off rate
- Under 10 loans (3)
- Insufficient SBA coverage: 3 loans, rate hidden below 10
Historical SBA 7(a) lending data, not predictive of future performance. How SBA charge-off rates are calculated
- Repayment rate (PIF)
- Under 10 loans (3)
- 5-yr charge-off
- Under 10 loans (3)
- Loans approved 2021+
- Active lenders
- 3
- Defaults
- N/A
Explore lender portfolios on Bank Reports or regional data on State Reports.
What could kill this investment?
Source: SBA 7(a) FOIA · FDD Items 3, 21
Risk analysis
FranchiseVerdict rating + FDD Items 3, 4, 8, 16, 21
Risk & Legal
Senior care franchise with solid average revenue but opaque profitability metrics, undisclosed minimum royalty structure, and slowing unit growth creates material due diligence gaps.
Litigation (Item 3)
Subject: officers or affiliates. The franchisor is not a named party in these cases.
No litigation disclosed in Item 3.
Bankruptcy (Item 4)
None disclosed
Audited financials (Item 21)
Yes · Haynie & Company
Franchisor revenue (Item 21)
Franchisor entity revenue (not unit-level)
Audited Statements of Operations, FYE Dec 31, 2024. Total Revenue $3,592,410 comprised of Royalty fees $2,112,484, Franchise sales and renewal fees $182,156, Technology fee revenue $1,091,807, and Reimbursed charges from franchises, net $205,963. Prior-period accounts receivable restatement disclosed (Note 10). Partners' capital is a deficit (negative net worth).
Supplier relationship · Items 8 & 16
- Franchisor sells you products: Yes
- Kickbacks from required suppliers: No
- Must buy proprietary products: Yes
- Restricted to system-approved products: Yes
- Can negotiate own supplier terms: No
Score breakdown · what drove the 64 / 100 verdict
- 01MEDNet Income not disclosed in FDD Item 19 — unable to validate profitability claims or ROI
- 02MEDMinimum Royalty Fee structure undisclosed — could create cash flow pressure in ramp-up phase
- 03MINORModest unit growth of 9.6% YoY suggests slower expansion and potential market saturation concerns
- 04MEDHigh initial investment ($97k–$149k) relative to disclosed average revenue ($953k) without net income transparency raises capital recovery risk
- 05MINOR5-year term is relatively short; renewal/extension risk and brand continuity unclear
Severity inferred from the FDD text · not a regulatory classification
What are you signing up for?
Ongoing fees run about 7.0% of sales (royalty + ad fund), before rent and labor.
Source: FDD 2025 · Items 11, 12, 17
FDD Items 12, 15, 17 · continued from Risk & Legal
Contract & Territory Detail
| Initial term | 5 years |
|---|---|
| Renewal term | 5 years |
| Allowed renewalsℹ | 3 |
| Territory type | Protected territory |
| Protected territory | Yes |
| Exclusive territoryℹ | No |
| Territory population | 200,000 |
| Online sales rightsℹ | Granted |
| Franchisor can compete | Yes |
| Hire a manager? | Allowed |
| Owner-operator | Optional |
| Non-compete (years)ℹ | 2 years |
| Non-compete (miles)ℹ | 15 mi |
| Right of first refusalℹ | Yes |
| RoFR response window | 30 days |
| Transfer requires consent | Yes |
| Termination notice | 10 days |
| Termination groundsℹ | 25 |
| Curable defaultsℹ | 11 |
| Mandatory arbitration | Yes |
| Arbitration location | San Antonio, Texas |
| Jury trial waiver | Yes |
| Governing law | TX |
| Litigation count | 0 |
View Item 3 litigation summary
No litigation disclosed in Item 3.
Items 10, 11
Training & Operations
- Classroom training
- 37 hrs
- On-the-job training
- 68 hrs
- Training location
- San Antonio, Texas (headquarters)
- Ongoing training
- Required
- Field support
- 2 hrs/yr
- On-site visits per year
- Time to open
- 2 mo
- From signing to launch
- Site selection
- Mutual agreement; franchisor approves location
- Franchisor financing
- Offered
- Item 10
- POS system
- Tendio
- Operating tech stack
Items 5 & 11
Franchisor Support
Technology: Tendio
Item 20 · call current owners
Franchisee Contacts
49 owners to call
Name · phone · city · state. Extracted from FDD Item 20
Frequently asked questions
Frequently Asked Questions
How much does it cost to open a Caring Senior Service franchise?
The total investment to open a Caring Senior Service franchise ranges from $97K – $149K, with an initial franchise fee of $49K. This includes real estate, equipment, inventory, and working capital as disclosed in their Franchise Disclosure Document (FDD).
What do Caring Senior Service franchise owners earn?
According to Item 19 of the Caring Senior Service FDD, the average gross sales per unit is $953K. Important context: Averaged per office, not per outlet - not comparable with per-outlet figures. Note: this is gross revenue, not profit. Actual owner earnings vary based on location, operating costs, and management.
Who owns Caring Senior Service?
Caring Senior Service is franchised by Caring Senior Service Franchise Partnership, L.P.. Source: FDD Item 1, 2025 filing.
What is Item 19 in the Caring Senior Service FDD?
The FDD section where a franchisor may disclose financial performance of its outlets. Disclosure is optional and formats vary; figures are typically gross sales, which is revenue before expenses, not profit. FranchiseVerdict extracts these figures directly from the Caring Senior Service FDD and qualifies whose outlets they describe.
What is Caring Senior Service's franchise failure rate?
SBA 7(a) loan charge-off data is not available for Caring Senior Service (fewer than 10 loans on file). Charge-off rates are one way to gauge franchise risk, but not all franchise loans go through the SBA program. We recommend reviewing turnover and closure data in the FDD and speaking with current franchisees.
How many Caring Senior Service franchise locations are there?
As of their most recent FDD filing, Caring Senior Service has 62 total units in the United States, including 57 franchised units and 5 company-owned units. 6 new units were opened in the latest reporting year.
Is Caring Senior Service a good franchise to buy?
FranchiseVerdict rates Caring Senior Service as a B-grade franchise with a verdict score of 64 out of 100 (higher is better). The grade is a deterministic score built from six weighted dimensions — financial health, unit economics, unit growth, scale, legal, and transparency — then calibrated against SBA loan charge-off rates and FDD age. Transparency is one of the six, so a filing that discloses less scores lower on that dimension than one that discloses more. Our rating is based solely on publicly available FDD and government data; we recommend speaking with current franchisees before making any investment decision. This is not investment advice.
Data sourced from public FDD filings and SBA 7(a) FOIA records. Not financial advice.
For franchisors
Are you the franchisor?
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Data extracted from public FDD filings and SBA 7(a) loan disclosures (FOIA). This information is provided for research purposes only and does not constitute financial, legal, or investment advice. Verify all figures with the franchisor's current Franchise Disclosure Document before making any investment decision.