FranchiseVerdict
Butterfly Home Care logo
FV-00430·MODERATEExcellent91

Butterfly Home Care

Home Services - OtherFranchising since 2025Website
Investment
$108K – $204K
46th pct Other
Avg revenue
$5.4M
60th pct Other
Royalty
6.0%
19th pct Other
Units
1
2nd pct Other
SBA default

Bottom line

  • Total investment $108K – $204K including a $58K franchise fee, 6.0% ongoing royalty.
  • Average unit revenue of $5.4M/year. Estimated payback in 0.1 years.
  • Rated MODERATE with a risk score of 60/100.
  • Emerging franchise — only 1 year of franchising with 1 units. Early-stage systems carry higher risk but may offer better territory availability.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Butterfly Home Care, LLC
Incorporated in
Virginia
HQ
22375 Broderick Dr., Suite 250, Sterling, Virginia 20166
Auditor
DA Advisory Group PLLC
Audited financials

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Butterfly Home Care unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $5,445,732
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restoration
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $108K–$204K
Working capital
$
FDD reports $30K–$80K

Unlevered ROIC · per unit

310%

Above typical band (30–60%)

0%30–60% Yale band80%
ROIC above 100% usually means the revenue figure is a system-wide aggregate or top-cohort number rather than a single-unit average. Verify the "Revenue · per unit" field against the brand's FDD Item 19 detail tables before relying on this output.

Store EBITDA · annual
$653K
EBITDA margin
12.0%
Total invested
$211K
Payback
4 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Butterfly Home Care units return on equity?

Edit assumptions

Equity IRR · 5-yr

26.5%

3.24× MOIC

Year-1 DSCR

3.11×

EBITDA ÷ debt service

Equity required

$14.1M

on $27.2M purchase

Total debt

$13.2M

SBA $5.0M + senior + seller note

SBA 7(a) request ($13.6M) exceeds the $5M program cap. Excess capped automatically; backfill via conventional or equity.

Overview

About

Franchisees operate in-home care services, managing caregiver recruitment, scheduling, client assessment, and service delivery for elderly and disabled clients. Day-to-day responsibilities include client intake, caregiver supervision, quality assurance, billing/insurance management, and compliance with healthcare regulations. Revenue is primarily derived from hourly service billing to clients, insurance companies, and government programs (Medicare/Medicaid).

CEO
Becky Wang
Founded
2024
FDD year
2025
States available
1

Item 7 · what it costs

The Vitals

Total investment
$108K – $204K
All-in to open one unit
Liquid capital
$30K – $80K
Cash you must have on hand
Franchise fee
$58K
Royalty
6.0%
Net Billings · typical 6–8%
Ad fund
1.0%
typical 3–5%
Total fee load
7.0%
vs 9–13% typical
Payback period
0.1 yrs
From v3 / Item 19

Item 19

Financial Performance

Avg gross sales
$5.4M
Per unit, per year
Median gross sales
Item 19 type
Affiliate
Sample size
1 units
vs category median 21 · small
Transparency
7 / 5
vs category median 4 / 5 · above
Revenue rank60th
vs Home Services - Other peers
Investment cost rank46th
Lower investment ranks lower (better)
Royalty rate rank19th
Lower royalty = lower percentile (better)
Unit count rank2th
vs Home Services - Other peers
Risk score rank53th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
1
Opened
0
Last reporting year
Closed
0
Turnover rate
0.0%
Company-owned
1
Corporate units in the system
% franchised
0%
vs corporate-owned
2023
0±0
Franchised units
2024
0
Franchised units
2025
0
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 14 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Available · 14 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

60
Risk · 0-100
MODERATE60 / 100

Early-stage home care franchise with unproven unit growth, undisclosed going concern status, and absence of financial performance representations presents elevated investment risk despite attractive unit economics.

Score breakdown · what drove the 60 / 100 rating

  1. 01MEDOnly 1 franchised unit disclosed with unknown growth trajectory — suggests early-stage system with unproven scalability
  2. 02HIGHGoing Concern status is FALSE — indicates potential financial instability or uncertainty at franchisor level
  3. 03MINORItem 19 (financial performance representations) appears absent — no validated earnings claims to support $1.97M net income average
  4. 04MINORHigh franchise fee ($58,000) relative to single operating unit — raises questions about franchisor's revenue model sustainability
  5. 05MINORWide investment range ($108,150–$204,100) with only 1 unit suggests poor data standardization and operational inconsistency
  6. 06MINOR6% royalty on Net Billings (not Gross Revenue) — favorable to franchisee but may indicate franchisor cash flow vulnerability

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Geographical
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
No
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Virginia

Item 11

Training & Operations

Classroom training
42 hrs
On-the-job training
18 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

14 numbers

Locked
(701) 328-••••
ND
(703) 278-••••
VA
(517) 373-••••
MI

One-time purchase · CSV download · Validation questions included

FDD download

Butterfly Home Care · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above