FranchiseVerdict
ARCO, MARATHON, or TESORO logo
FV-00171·CAUTIONMinimal29

Arco, Marathon, Or Tesoro

Formerly known as Tesoro (Marathon)

Investment
99th pct Other
Avg revenue
50th pct Other
Royalty
Units
99th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment —.
  • No Item 19 financial performance data disclosed — the franchisor chose not to publish revenue figures.
  • Rated CAUTION with a risk score of 77/100. SBA loan default rate of 0.0% across 218 loans (below the industry average).
  • No Item 19 financial performance representation. Without franchisor-disclosed revenue data, you'll need to gather unit economics directly from existing franchisees.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Marathon Petroleum Company LP
Parent company
Marathon Petroleum Corporation
Incorporated in
Delaware
HQ
539 South Main Street, Findlay, Ohio 45840
Auditor
PricewaterhouseCoopers LLP
Audited financials
Franchisor revenue
$138.9B
vs $148.4B prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one ARCO, MARATHON, or TESORO unit return on the cash you put in?

Revenue · per unit, per year
$
Item 19 not disclosed — typing your own estimate
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
Working capital
$
Item 7 didn't break this out — defaulted to ~10% of annual revenue

Unlevered ROIC · per unit

32%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$105K
EBITDA margin
14.0%
Total invested
$325K
Payback
37 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Overview

About

Franchisees typically operate ARCO/Marathon/Tesoro-branded gas stations and convenience stores, managing fuel sales, point-of-sale transactions, inventory, staffing, and fuel delivery logistics. Day-to-day operations include customer service, payment processing, compliance with petroleum regulations, and managing fuel margins that are often 3-8 cents per gallon.

FDD year
2025

Item 7 · what it costs

The Vitals

Total investment
All-in to open one unit
Liquid capital
Cash you must have on hand
Franchise fee
Royalty
n/d
Ad fund
per gallon charge

Item 19

Financial Performance

This franchisor did not disclose financial performance representations in Item 19, or our extractor could not parse them.

Item 20 · unit dynamics

The Growth Chart

Total units
Opened
Last reporting year
Closed

No multi-year history disclosed and no opening/closing activity in the last reporting year.

Item 20 · 8 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 8 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
218
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

77
Risk · 0-100
CAUTION77 / 100

This is a petroleum/convenience store franchise with dangerously incomplete disclosure, unknown unit economics, unprotected territory, and potential franchisor financial instability — avoid until comprehensive Item 19 data and current franchisee financial statements are provided.

Score breakdown · what drove the 77 / 100 rating

  1. 01MINORAll critical financial metrics absent (investment, revenue, net income, royalty rates) — impossible to assess profitability
  2. 02MINORUnit count and growth trajectory unknown — unable to verify system health or franchisee success rates
  3. 03MEDNo Item 19 financial performance data disclosed — major red flag under FTC Franchise Rule
  4. 04MINORTerritory not protected — direct competition from same brand and corporate locations likely
  5. 05HIGHGoing concern status is FALSE (meaning going concern issues may exist) — potential franchisor financial distress
  6. 06MINORZero transparency on franchise fee and term length — suggests either non-traditional model or deliberate obfuscation
  7. 07MINORGas/convenience store sector experiencing consolidation — unit counts declining industry-wide
  8. 08HIGHNo litigation disclosed but petroleum industry faces environmental/regulatory risks — litigation may exist but unreported

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Protected territory
No
Franchisor can compete
Yes
Governing law
Minnesota

Item 11

Training & Operations

Classroom training
0 hrs
On-the-job training
0 hrs
POS system
approved electronic point-of sale equipment
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

15 numbers

Locked
(320) 632-••••
MN
(218) 233-••••
MN
(563) 557-••••
IA

One-time purchase · CSV download · Validation questions included

FDD download

ARCO, MARATHON, or TESORO · FDD (2025) PDF

Single-page checkout · instant download · CSV export of contacts available separately above