FranchiseVerdict
Waffle Cabin logo
FV-02913·MODERATEExcellent86

Waffle Cabin

Food & Beverage - Full ServiceFranchising since 2012Website
Investment
$90K – $226K
5th pct Full Service
Avg revenue
$142K
1st pct Full Service
Royalty
5.0%
15th pct Full Service
Units
52
73rd pct Full Service
SBA default

Bottom line

  • Total investment $90K – $226K including a $24K franchise fee, 5.0% ongoing royalty.
  • Average unit revenue of $142K/year.
  • Rated MODERATE with a risk score of 64/100.
  • System growing at 35.7% CAGR over 3 years with 52 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
Atomium, Inc.
Incorporated in
Vermont
HQ
18 Night Pasture Lane, South Chittenden, Vermont 05701
Auditor
McCormack, Guyette & Associates, PC
Audited financials
Franchisor revenue
$522K
vs $872K prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one Waffle Cabin unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $141,603
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: generic
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $90K–$226K
Working capital
$
FDD reports $10K–$18K

Unlevered ROIC · per unit

13%

Below typical band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$23K
EBITDA margin
16.0%
Total invested
$172K
Payback
91 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 Waffle Cabin units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$255K

on $1.3M purchase

Total debt

$1.0M

SBA $0.6M + senior + seller note

Overview

About

Franchisees operate quick-service waffle restaurants, managing inventory, food preparation, customer service, and point-of-sale operations. Daily responsibilities include staffing, quality control, marketing in protected territory, and royalty/fee compliance. Operators focus on high-margin breakfast/brunch service with potential daypart expansion.

CEO
Peter E. Creyf
Founded
2012
FDD year
2024
States available
12

Item 7 · what it costs

The Vitals

Total investment
$90K – $226K
All-in to open one unit
Liquid capital
$10K – $18K
Cash you must have on hand
Franchise fee
$24K
Royalty
5.0%
Gross Sales · typical 6–8%
Ad fund
2.0%
typical 3–5%
Total fee load
37.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$142K
Per unit, per year
Median gross sales
Item 19 type
Gross Sales
Sample size
52 units
vs category median 15 · large
Range (low → high)
$0$121K
Cohort dispersion
Transparency
3 / 5
vs category median 4 / 5 · below
Revenue rank1th
vs Food & Beverage - Full Service peers
Investment cost rank5th
Lower investment ranks lower (better)
Royalty rate rank15th
Lower royalty = lower percentile (better)
Unit count rank73th
vs Food & Beverage - Full Service peers
Risk score rank59th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
52
Opened
4
Last reporting year
Closed
1
Turnover rate
1.9%
Company-owned
14
Corporate units in the system
% franchised
73%
vs corporate-owned
Net growth (yr3)
+11.8%
Net unit change last year
3-yr CAGR
+35.7%
Compounded over last 3 years
2022
38+5
Franchised units
2023
34
Franchised units
2024
28
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 11 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Registered · 11 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

No SBA loan data available for this brand.

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

64
Risk · 0-100
MODERATE64 / 100

Waffle Cabin presents caution-level risk due to missing profitability disclosure, unclear franchisor financial health, and unit economics that may not support the mid-to-high investment range.

Score breakdown · what drove the 64 / 100 rating

  1. 01MINORNo net income disclosure (Item 19) prevents ROI validation and profitability assessment
  2. 02HIGHGoing Concern = False indicates franchisor may lack financial stability or has undisclosed operational challenges
  3. 03MINORWide investment range ($90K-$226K) with modest $141.6K avg revenue creates unfavorable payback period and unclear unit economics
  4. 04MEDModest unit growth (11.8% YoY) on small base (52 units) suggests limited system momentum and market traction
  5. 05MINOR5% royalty on gross sales is reasonable, but without net income data, true cost burden is unknown

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Radius, city blocks, or zip codes
Protected territory
Yes
Initial term
5 years
Renewal term
5 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
0
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
No
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Required
Governing law
Vermont

Item 11

Training & Operations

Classroom training
12 hrs
On-the-job training
13 hrs
POS system
ShopKeep POS System
Operating tech stack

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

23 numbers

Locked
(516) 987-••••
NY
(518) 524-••••
NY
(617) 763-••••
MA

One-time purchase · CSV download · Validation questions included

FDD download

Waffle Cabin · FDD (2024) PDF

Single-page checkout · instant download · CSV export of contacts available separately above