FranchiseVerdict
TruBlue Home Service Ally logo
FV-02798·STRONGExcellent95

TruBlue Home Service Ally

Home Services - OtherFranchising since 2011Website
Investment
$70K – $96K
23rd pct Other
Avg revenue
$438K
13th pct Other
Royalty
Units
135
80th pct Other
SBA default
0.0%
vs <3% typical

Bottom line

  • Total investment $70K – $96K including a $50K franchise fee.
  • Average unit revenue of $438K/year (median $348K).
  • Rated STRONG with a risk score of 39/100. SBA loan default rate of 0.0% across 24 loans (below the industry average).
  • System growing at 4360% CAGR over 3 years with 135 total units — strong expansion trajectory.

Item 1 · who you're contracting with

The Franchisor

Legal entity
T.B. Franchising Systems, Inc.
Incorporated in
Ohio
HQ
4755 Lake Forest Drive, Suite 100, Cincinnati, Ohio 45242
Auditor
Clark, Schaefer, Hackett & Co.
Audited financials
Franchisor revenue
$3.2M
vs $4.4M prior year

Yale framework · single-unit ROIC

Returns Analysis

Pulls Item 7 (investment) and Item 19 (revenue) from this brand's FDD into the Yale unlevered-ROIC formula. Override any input to stress-test it against your own assumptions.

The model · Yale framework

What would one TruBlue Home Service Ally unit return on the cash you put in?

Revenue · per unit, per year
$
FDD Item 19 reports $438,095
Franchisor take · royalty + ad fund
Royaltytyp 68%
%
Ad fundtyp 35%
%
Operating costs · category default: restoration
COGS
%
Labor
%
Rent / occupancy
%
Other operating
%
Total invested capital · what you actually put in
Initial investment
$
FDD Item 7: $70K–$96K
Working capital
$
FDD reports $8K–$20K

Unlevered ROIC · per unit

50%

In Yale's "attractive" band (30–60%)

0%30–60% Yale band80%

Store EBITDA · annual
$48K
EBITDA margin
11.0%
Total invested
$97K
Payback
24 mo
Unit-level only. A multi-unit portfolio gives up roughly 5–15% of this to shared services (corporate G&A) before reaching the ~10-unit break-even Yale describes.

Levered LBO scenario · Yale Crease Capital framing

What would 25 TruBlue Home Service Ally units return on equity?

Edit assumptions

Equity IRR · 5-yr

49.9%

7.57× MOIC

Year-1 DSCR

1.88×

EBITDA ÷ debt service

Equity required

$350K

on $1.8M purchase

Total debt

$1.4M

SBA $0.9M + senior + seller note

Overview

About

TruBlue Home Service Ally franchisees operate a multi-trade home service business offering plumbing, electrical, HVAC, and handyman services to residential customers. Daily operations involve managing technician teams, scheduling service calls, customer acquisition, and quality control across a protected local territory. Revenue is generated through billable service hours and parts markup.

CEO
Sean Fitzgerald
Founded
2011
FDD year
2026
States available
34

Item 7 · what it costs

The Vitals

Total investment
$70K – $96K
All-in to open one unit
Liquid capital
$8K – $20K
Cash you must have on hand
Franchise fee
$50K
Royalty
Greater of 6% of Gross Revenues or $500 monthly minimum f…
Ad fund
2.0%
typical 3–5%
Total fee load
8.0%
vs 9–13% typical

Item 19

Financial Performance

Avg gross sales
$438K
Per unit, per year
Median gross sales
$348K
Item 19 type
Historic Gross Revenues
Sample size
42 units
vs category median 21
Range (low → high)
$75K$1.8M
Cohort dispersion
Transparency
4 / 5
vs category median 4 / 5 · typical
Revenue rank13th
vs Home Services - Other peers
Investment cost rank23th
Lower investment ranks lower (better)
Royalty rate rank54th
Lower royalty = lower percentile (better)
Unit count rank80th
vs Home Services - Other peers
Risk score rank2th
Lower risk = lower percentile (better)

Item 20 · unit dynamics

The Growth Chart

Total units
135
Opened
41
Last reporting year
Closed
7
Turnover rate
5.2%
Company-owned
0
Corporate units in the system
% franchised
100%
vs corporate-owned
Net growth (yr3)
+29.8%
Net unit change last year
3-yr CAGR
+43.6%
Compounded over last 3 years
2024
135+31
Franchised units
2025
104
Franchised units
2026
94
Franchised units

Year-over-year franchised unit counts and net change. Source: FDD Item 20.

Item 20 · 27 states with active franchisees

The Territory Map

Derived from franchisee contact records. Shows states with at least one current operator — not where the franchisor is registered to sell new units (that data is re-extracting in a future refresh).

AK
ME
VT
NH
MA
RI
CT
NY
NJ
PA
DE
MD
DC
WA
OR
CA
NV
ID
MT
WY
UT
CO
AZ
NM
ND
SD
NE
KS
OK
TX
MN
IA
MO
AR
LA
WI
IL
MS
TN
MI
IN
KY
AL
OH
WV
GA
VA
NC
SC
FL
HI
Available · 27 states
Not registered

States derived from franchisee phone area codes (Item 20). Approximate — ported numbers may show the original state, not the franchisee's current location.

Government records

SBA Loan Data

Aggregated from SBA 7(a) loan disclosures, public data unique to FranchiseVerdict.

Total loans
24
Loan volume
Avg loan
Default rate
0.0%
vs <3% typical · system-wide
5-yr default

FranchiseVerdict rating + FDD Items 3, 5, 6, 12, 17

Risk & Legal

39
Risk · 0-100
STRONG39 / 100

TruBlue presents moderate-to-concerning risk due to prior disclosure litigation, complete absence of profitability data, and royalty minimums that may exceed net income for average units.

Score breakdown · what drove the 39 / 100 rating

  1. 01HIGHLitigation history involving disclosure failures (officer bankruptcies) and regulatory non-compliance (unregistered CPA) suggests governance and transparency issues
  2. 02MEDNo Item 19 (Average Unit Volume) disclosed despite $438,095 average revenue claim — inability or unwillingness to provide audited financial performance is a major transparency red flag
  3. 03MINORRoyalty structure with $1,000/month minimum (12% annualized on $100K revenue) creates cash flow burden for struggling locations; breakeven analysis unclear
  4. 04HIGH29.8% YoY unit growth is strong but unverified — litigation history raises questions about accuracy of franchisor-reported metrics
  5. 05MEDHigh initial investment ($70K-$96K) relative to disclosed average revenue without net income data means ROI timeline is completely opaque

Severity inferred from the FDD text · not a regulatory classification

FDD Items 5, 6, 12, 17 · continued from Risk & Legal

Contract & Territory Detail

Territory
Postal Codes
Protected territory
Yes
Initial term
10 years
Renewal term
10 years
Online sales rights
Restricted
Franchisor can compete
Yes
Hire a manager?
Allowed
Litigation count
3
Right of first refusal
Yes
Franchisor can buy back on resale
Mandatory arbitration
Yes
Jury trial waiver
Yes
Non-compete
2 yrs
Post-termination restriction
Owner-operator
Optional
Governing law
Ohio

Item 11

Training & Operations

Classroom training
40 hrs
On-the-job training
0 hrs

Item 20

Franchisee Contacts

Phone numbers extracted directly from this brand's FDD Item 20. After purchase, you'll also receive a list of validation questions tailored to this brand.

Franchisee contacts

99 numbers

Locked
(305) 504-••••
FL
(352) 304-••••
FL
(704) 705-••••
NC

One-time purchase · CSV download · Validation questions included

FDD download

TruBlue Home Service Ally · FDD (2026) PDF

Single-page checkout · instant download · CSV export of contacts available separately above